Top award for Lancashire-based hair brand

By Ged Henderson

10 Nov 2021

FYC - a Lancashire based product range for mixed textured curls – has won a prestigious beauty award just one year since it first launched.

The Pure Beauty Awards are the biggest and most recognised awards in the beauty industry. Brands are first shortlisted by a team of experts, and then the public vote for the eventual winners.

FYC was shortlisted with two products in the Best New Textured Hair Product category. FYC Leave In Conditioner was awarded Bronze, while the Refresh & Detangle Spray was crowned the winner with the Gold award.

The award was accepted by FYC co-founder Rob Binns at a glamorous ceremony in London, which was hosted by RuPaul’s Drag Race star Cheryl Hole.

Rob said: “We’re absolutely thrilled! It’s a great honour to be commended in this way, and its testament to how much our customers love the products. FYC was created with customers in mind, so this is proof that we’re doing the right thing!”

He began working on the range with his business partners Bradley Lincoln and Mike Peters after failing to find the right kind of hair product for his three-year-old-daughter Lydia.

FYC is based in Cotton Court in Preston. The products are especially for Afro-European mixed textured curls, are easy-to-use, and accessibly priced from £4.99 to £7.99. The range is fully made in Britain.

Rob said: “Walk down any hair aisle in the country and you’ll now see a dedicated curl section. This wasn’t the case five or 10 years ago.

“It’s a huge and growing market, so for industry experts and our customers to rank our products so highly is a real achievement.”

Co-founder Rob Binns is a serial entrepreneur with interests in a range of tech, telecoms and property companies, as well as undertaking a number of civic and charitable roles. His daughter, Lydia, is mixed race and her own hair journey is at the heart of FYC. 

Co-founder Bradley Lincoln is a parent of mixed-race children and the creator of the ‘Mix-d:’ concept of resources and materials developed around the subject of mixed-race identity in the UK. Bradley headed the detailed research that led to the development of FYC.

Co-founder Mike Peters founded Universal Products Manufacturing, a manufacturing business that delivers products for some of the top names in the beauty world from their factory in Kirkham in the North West of England.

Mike has a strong and highly successful track record in the beauty and hair product sector, including work in West Africa, and was honoured with an MBE for services to North West industry.

  • For further Lancashire business news, advice and analysis subscribe to Lancashire Business View or join the LBV Hub from just £2.50 per month. Click here to subscribe now.

Enjoyed this? Read more from Ged Henderson

Latest news

1

Pleasure Beach Resort takes home four prizes at UK Theme Park Awards Pleasure Beach Resort’s David Hill, head of rides, and Stuart Cumming, marketing manager with the awards

Pleasure Beach Resort takes home four prizes at UK Theme Park Awards

18 Sep 2025

2

Brookhouse Aerospace invests more than £500k in additional machinery to support growth Brookhouse Aerospace machining facility

Brookhouse Aerospace invests more than £500k in additional machinery to support growth

18 Sep 2025

3

Growth Plan maps out £20bn-plus investment journey Mo Isap from the Lancashire Business Board with the plan

Growth Plan maps out £20bn-plus investment journey

18 Sep 2025

4

Post Office future secured as council explores new options Abington Street Post Office

Post Office future secured as council explores new options

17 Sep 2025

5

Airframe Designs supports new defence strategy with pledge to nurture talent Jerrod Hartley

Airframe Designs supports new defence strategy with pledge to nurture talent

17 Sep 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

Cumbria Business Expo 2025
https---cdn.evbuc.com-images-880461633-4862066883-1-original.20241022-110415.jpeg.jpg
LBV Hub Exhibitions
19 Sep 2025 - 19 Sep 2025

Cumbria Business Expo 2025

Carlisle Racecourse, Carlisle, CA2 4TS

09:00 - 15:00

Your Business, Your Region: Making sense of devolution and Local Government Reorganisation
Chorley Council breakfast event new
LBV Hub Networking
23 Sep 2025 - 23 Sep 2025

Your Business, Your Region: Making sense of devolution and Local Government Reorganisation

Worden Hall, Leyland, PR25 3DH

08:00 - 11:00

Preston Freelancer Meet-Up: September
Sept Freelancer (1).png.png
LBV Hub Networking
23 Sep 2025 - 23 Sep 2025

Preston Freelancer Meet-Up: September

Society1, Coworking Space, Preston, PR1 3LT

10:00 - 11:30

Speed Networking with BNI
2.png.png
LBV Hub Networking
24 Sep 2025 - 24 Sep 2025

Speed Networking with BNI

Chorley Football Club, Chorley, PR7 3DU

16:00 - 19:00

The Marketing Meetup IRL: Lancashire - September
TMM Lancashire
LBV Hub Networking
25 Sep 2025 - 25 Sep 2025

The Marketing Meetup IRL: Lancashire - September

Chorley, PR7 2SL

18:00 - 20:00

Making Tax Digital for Income Tax Self Assessment (MTD for ITSA) drop-in day
MTD drop in session.jpg.jpg
LBV Hub Seminars
25 Sep 2025 - 25 Sep 2025

Making Tax Digital for Income Tax Self Assessment (MTD for ITSA) drop-in day

Making Tax Digital for Income Tax Self Assessment (MTD for ITSA) drop-in day, Blackburn, BB1 5QB

10:00 - 16:00

The Marketing Metrics That Matter – Sept 25
Metris 25.09.png.png
LBV Hub Seminars
25 Sep 2025 - 25 Sep 2025

The Marketing Metrics That Matter – Sept 25

Door4 Office, Burnley Wharf, Burnley, BB11 1JG

09:00 - 11:00

Help to grow management course
Help to grow - barriers to growth.png.png
LBV Hub Seminars
26 Sep 2025 - 16 Dec 2025

Help to grow management course

Preston Campus , Preston , PR1 2HE

09:00 - 15:00

The Future of Work: Tech, teams and thriving in a changing world
Oct PTC.png.png
LBV Hub Networking
07 Oct 2025 - 07 Oct 2025

The Future of Work: Tech, teams and thriving in a changing world

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 19:30

Chamber Breakfast Networking – October
Lancs-cham-logo.jpg.jpg
LBV Hub Networking
07 Oct 2025 - 07 Oct 2025

Chamber Breakfast Networking – October

Soul Bowl, Morecambe, LA4 4BU

08:00 - 10:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV124 Online Graphic
Subscribe now

Weekly news bulletin