Preston council appoints Cushman & Wakefield as city centre strategy partner

By Dean

26 Jul 2016

cushman-wakefield-176x176.jpg
Preston City Council has appointed real estate firm Cushman & Wakefield as its partners to prepare a City Centre Living Strategy to support and accelerate the delivery of a thriving residential core in Preston City Centre. The Strategy will support the delivery of the Preston Housing Zone (PHZ), which already has more than 800 units allocated in the area and is a fundamental element to meet the ambitions for growth of the Preston, South Ribble and Lancashire City Deal.

[caption id="attachment_70827" align="f-align-medium-right f-align-center" width="176"] Partner: Cushman & Wakefield will assist Preston City Council with the delivery of the city centre strategy[/caption]

The establishment of the Preston Housing Zone and the City Centre Strategy signal Preston’s intent to work with developers and investors to deliver a step change in the residential offer within the City. The Strategy will promote the City Centre, and specifically the identified Housing Zone sites, as a key location for new residential development.

It will set a framework for development which seeks to meet broader place-making aspirations and will address key issues including identifying opportunities to promote and develop the private rented sector (PRS)/Build to Rent (BtR) markets in the City Centre, student accommodation as well as homes for sale.

Leader of Preston City Council Peter Rankin said: “This is a key appointment and critical to our plans for the future development of Preston City Centre.  It’s about making it as easy as possible for investors and developers to invest.  About marketing the City and making it clear that Preston is a fantastic location to live and work.  That now’s the time to invest in Preston.  The opportunity is there, the infrastructure is there and the will to make it happen is there from all partners and the local business community too.  We are delighted to be working with Cushman & Wakefield and look forward to making progress.” Caroline Baker, Director of Development Consulting at Cushman & Wakefield, added: “We are really excited to be using the expertise we have gained over the last 10 years advising public sector partners in Manchester City, including Manchester Life, Manchester Place and Manchester City Council, to support Preston to transform its residential offer. Preston has a number of key attributes to support city living and we look forward to articulating this to private sector investors and developers.”

Enjoyed this? Read more from Dean

Latest news

1

Investment drives growth plan at CoolKit Coolkit Vans

Investment drives growth plan at CoolKit

11 Jul 2025

2

Story Homes submits plans for 140 new homes in Longton Story Homes plans

Story Homes submits plans for 140 new homes in Longton

11 Jul 2025

3

University of Lancashire climbs 14 places in student positivity survey Happy students at ULAN

University of Lancashire climbs 14 places in student positivity survey

10 Jul 2025

4

Forbes Solicitors achieves strong growth and promotes 15 Forbes Solicitors promotions

Forbes Solicitors achieves strong growth and promotes 15

10 Jul 2025

5

Communications company raises investment will fuel global expansion Laurence Tan (Investment Associate, Praetura Ventures); Charlie Morris (Director, Corporate Finance (Mergers & Acquisitions); Ian Rose (Chairman, Audiebant); Josh Dean (CEO, Audiebant); Peter Carway (Investment Director, Praetura Ventures)

Communications company raises investment will fuel global expansion

10 Jul 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
LBV123 July/August Launch Event
Lancashire Business View magazine launch
Networking
16 Jul 2025

LBV123 July/August Launch Event

Burnley College University Courses Building, Burnley, BB12 0AN

08:30 - 10:30

Lancashire Built Environment Conference 2025
BEC 315 X 315 Px
Networking
25 Sep 2025

Lancashire Built Environment Conference 2025

Blackpool Football Club, Blackpool, FY1 6HX

08:30 - 13:00

CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

Shaping Preston's future by remembering its past
1750160034867.png.png
LBV Hub Networking
16 Jul 2025 - 16 Jul 2025

Shaping Preston's future by remembering its past

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 20:30

Chamber Summer BBQ
LBV Hub Social
17 Jul 2025 - 17 Jul 2025

Chamber Summer BBQ

The Borough, Dalton Square, Lancaster, LA1 1PP

17:30 - 20:00

Preston Tech Connection: Web3 is Dead. Or is It?
July Longer Banner.jpg.jpg
LBV Hub Networking
29 Jul 2025 - 29 Jul 2025

Preston Tech Connection: Web3 is Dead. Or is It?

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 19:30

Preston Freelancer Meet-Up: July
Longer July Banner.jpg.jpg
LBV Hub Networking
31 Jul 2025 - 31 Jul 2025

Preston Freelancer Meet-Up: July

Society1, Coworking Space, Preston, PR1 3LT

10:00 - 11:30

Cumbria Business Expo 2025
https---cdn.evbuc.com-images-880461633-4862066883-1-original.20241022-110415.jpeg.jpg
LBV Hub Exhibitions
19 Sep 2025 - 19 Sep 2025

Cumbria Business Expo 2025

Carlisle Racecourse, Carlisle, CA2 4TS

09:00 - 15:00

North West Business Expo 2025
https---cdn.evbuc.com-images-880456273-4862066883-1-original.20241022-105445.jpeg.jpg
LBV Hub Exhibitions
24 Oct 2025 - 24 Oct 2025

North West Business Expo 2025

Bolton Stadium Hotel, Bolton, BL6 6SF

09:00 - 15:00

Lancashire Business Day 2025
241122lbvlancashiredaylhp0647web
Networking
27 Nov 2025

Lancashire Business Day 2025

Burnley FC , Burnley, BB10 4BX

12:00 - 17:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV122 Online Graphic
Subscribe now

Weekly news bulletin