Healthcare marketing specialist given shot in the arm by Boost

By Boost Business Lancashire

18 Sep 2019

michaela-barker-founder-of-guardian-angels-marketing-received-support-from-boost.jpg

A Lancashire-based marketing agency which helps businesses in the healthcare sector is expanding fast after receiving support through Boost, Lancashire’s business growth hub.

Guardian Angels Marketing has significantly increased its client-base and recruited two full time staff thanks to Boost’s Growth Support Programme.

Founder Michaela Barker set up her business in 2016 and entered the programme shortly after. At that point, she was working from home with one client on her books.

Now she has two full-time and two part-time staff, whose digital and creative skills include web design and social media marketing. Her client portfolio now includes six regular clients and she is currently in the process of acquiring additional space to house her growing team.

Michaela found out about Boost by searching online for business support and approached Boost as she needed a business development strategy. Following an initial interview, she was matched with Yusuf Musa, a specialist business adviser at Enterpise4all, which delivers the Growth Support programme for Boost alongside Winning Pitch.

Michaela said: “Yusuf is amazing. He is always there in an advisory role and has been so helpful in making the necessary introductions. I still receive ongoing support from him, and I guess you could say he is my Guardian Angel.”

Guardian Angels Marketing is a digital agency that delivers bespoke services to healthcare organisations looking to improve their brand image. Clients include national and international specialists in biotherapy, pharmaceutical and medical devices.

Michaela previously worked all over the UK and globally for large healthcare organisations. She set up her own business after deciding to cut down on her travelling.

Originally from Yorkshire, Michaela has lived in East Lancashire all her working life. She hit on the name of her business after her first client told her, ‘you are my guardian angel’ and the idea resonated.

Boost is Lancashire's Business Growth Hub and is led by the Lancashire LEP (Local Enterprise Partnership) and Lancashire County Council and supported by funding from the European Regional Development Fund (ERDF).

Michaela benefitted from attending a number of workshops run by expert advisers that explored topics such as diagnosing business needs, partnership working, delivery support, and understanding business finance.

Michaela continued: “Through Yusuf, I have met many other business owners going through the same process and we all support each other. I found trust through the network. People are highly supportive and we share advice and ideas.”

Yusuf commented: “Michaela had all the marketing and strategic knowledge but lacked experience in other areas, including preparing a specific niche-focused business plan and understanding how to concentrate on being a specialist provider.

“Michaela also knew she needed networking opportunities to find potential partners, clients and suppliers. The collaborative nature of Boost’s support enabled her to do this and she is now helping other Lancashire entrepreneurs by giving up her time to deliver marketing courses to other new enterprises in Lancashire as part of the Growth Support Programme.”

Boost has received £3.8m of funding from the England European Regional Development Fund (ERDF) as part of the European Structural and Investment Funds Growth Programme 2014-2020. The Ministry of Housing, Communities and Local Government is the Managing Authority for ERDF. Established by the European Union, ERDF funds help local areas stimulate their economic development by investing in projects which will support innovation, businesses, create jobs and local community regenerations.  For more information visit https://www.gov.uk/european-growth-funding. 

Latest news

1

Post Office future secured as council explores new options Abington Street Post Office

Post Office future secured as council explores new options

17 Sep 2025

2

Airframe Designs supports new defence strategy with pledge to nurture talent Jerrod Hartley

Airframe Designs supports new defence strategy with pledge to nurture talent

17 Sep 2025

3

Fox Group makes second acquisition since Stellex Capital backing Roger Thistlethwaite, managing director NMS Civil Engineering Limited. Paul Fox, CEO Fox Group. John Flood, Executive Director Fox Group

Fox Group makes second acquisition since Stellex Capital backing

17 Sep 2025

4

Villa at Wrea Green bought for £3.6m by Haythornthwaite family The Villa Wrea Green courtesy of The Villa Wrea Green

Villa at Wrea Green bought for £3.6m by Haythornthwaite family

16 Sep 2025

5

Fourth Lancashire Bodycare store to shut Nick Holloway of administrators Interpath

Fourth Lancashire Bodycare store to shut

16 Sep 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
LBV124 September/October Launch Event
MBP Arc Cinema Preston Opening 205
Networking
18 Sep 2025

LBV124 September/October Launch Event

The Arc Cinema, Preston, PR1 2BL

08:30 - 10:30

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

Ladies Lunch
Lancs-cham-logo.jpg.jpg
LBV Hub Networking
18 Sep 2025 - 18 Sep 2025

Ladies Lunch

Lancaster Golf Club, Lancaster, LA2 0AJ

12:00 - 16:00

Cumbria Business Expo 2025
https---cdn.evbuc.com-images-880461633-4862066883-1-original.20241022-110415.jpeg.jpg
LBV Hub Exhibitions
19 Sep 2025 - 19 Sep 2025

Cumbria Business Expo 2025

Carlisle Racecourse, Carlisle, CA2 4TS

09:00 - 15:00

Your Business, Your Region: Making sense of devolution and Local Government Reorganisation
Chorley Council breakfast event new
LBV Hub Networking
23 Sep 2025 - 23 Sep 2025

Your Business, Your Region: Making sense of devolution and Local Government Reorganisation

Worden Hall, Leyland, PR25 3DH

08:00 - 11:00

Preston Freelancer Meet-Up: September
Sept Freelancer (1).png.png
LBV Hub Networking
23 Sep 2025 - 23 Sep 2025

Preston Freelancer Meet-Up: September

Society1, Coworking Space, Preston, PR1 3LT

10:00 - 11:30

Speed Networking with BNI
2.png.png
LBV Hub Networking
24 Sep 2025 - 24 Sep 2025

Speed Networking with BNI

Chorley Football Club, Chorley, PR7 3DU

16:00 - 19:00

The Marketing Meetup IRL: Lancashire - September
TMM Lancashire
LBV Hub Networking
25 Sep 2025 - 25 Sep 2025

The Marketing Meetup IRL: Lancashire - September

Chorley, PR7 2SL

18:00 - 20:00

Making Tax Digital for Income Tax Self Assessment (MTD for ITSA) drop-in day
MTD drop in session.jpg.jpg
LBV Hub Seminars
25 Sep 2025 - 25 Sep 2025

Making Tax Digital for Income Tax Self Assessment (MTD for ITSA) drop-in day

Making Tax Digital for Income Tax Self Assessment (MTD for ITSA) drop-in day, Blackburn, BB1 5QB

10:00 - 16:00

The Marketing Metrics That Matter – Sept 25
Metris 25.09.png.png
LBV Hub Seminars
25 Sep 2025 - 25 Sep 2025

The Marketing Metrics That Matter – Sept 25

Door4 Office, Burnley Wharf, Burnley, BB11 1JG

09:00 - 11:00

Help to grow management course
Help to grow - barriers to growth.png.png
LBV Hub Seminars
26 Sep 2025 - 16 Dec 2025

Help to grow management course

Preston Campus , Preston , PR1 2HE

09:00 - 15:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV124 Online Graphic
Subscribe now

Weekly news bulletin