Lancashire Business View links with women in business group

Lancashire Business View and Pink Link have formed a new partnership which will help raise the profile of women entrepreneurs in the county.

Lancashire Business View is an award-winning media organisation publishing a bi-monthly magazine, daily website, regular networking, social and educational events and the annual Red Rose Awards.

Pink Link consists of seven regional networks, six of which are in Lancashire. The group has compiled an online directory of women-led businesses, hosts large business conferences, masterclasses, social events and founded the Enterprise Vision Awards.

Together they will work to discover, champion and provide opportunities for women working in Lancashire-based organisations. Pink Link will help identify inspiring individuals to contribute to Lancashire Business View’s editorial features and events, while the magazine will use its county-wide audience to raise the visibility of Pink Link’s work.

It is the latest in a number of formal partnerships Lancashire Business View has cemented in recent years, including work with lovelocalnetworking, Lancashire and District Chamber of Commerce, Shout Network, IoD, Business Network, Burnley Business Awards, Blackburn Business Professionals and Blackburn Beer Festival.

Stephen Bolton, commercial director at Lancashire Business View, said: “We have worked with Pink Link on an informal basis since the organisation launched ten years ago, and I’m delighted to agree a partnership that will take the work we do together to the next level.

“Pink Link does fantastic work promoting women in business, and we are looking forward to helping them with their mission, which in turn will provide valuable content for our magazine and events and make our products stronger.

Pink Link does fantastic work promoting women in business, and we are looking forward to helping them with their mission.

“At Lancashire Business View we believe in building strong, mutually beneficial partnerships with others that exists to support the Lancashire business community and we are excited to be embarking on this relationship with Pink Link.”

Coral Horn, who founded Pink Link and was recently invited to take part in the government-backed Alison Rose Review of Female Entrepreneurship, added: “I am really excited to be working with Lancashire Business View, a well-established and reputable business magazine that covers a broad spectrum of business topics.

“My role connecting women in business through our platforms Pink Link, The Enterprise Vision Awards and the LIFE Expo have one purpose and that is to impact on female business growth. We share a common goal to be impactful. Pink Link is expanding across the region as the franchise grows. I look forward to introducing Stephen and the team to some of our inspiring and rising female businesses.”

The first joint event of the official partnership is Pink Link’s Summer Regional, organised to celebrate its 10th anniversary, taking place on August 8 in Blackpool. Stephen Bolton will also help support with the organisation and judging of this year’s Enterprise Vision Awards, before Pink Link provides similar assistance to the Red Rose Awards in 2020.