Creative entrepreneurs, the next generation

I was born and raised in Blackburn, East Lancashire just at the time when personal computers were starting to become the thing to have as a child of the 70’s and 80’s. From these early beginnings of writing computer games with my friends, it embedded in me a great love of digital creativity that has carried into my career as a digital developer and lecturer in digital business.

By Alex Fenton, lecturer in digital business, University of Salford


I was recently interviewed by a journalist for an article in the Independent on 'The Powerhouse of the North – Connecting students to business is just one of the ways management schools are improving the area’s prospects'.

It’s a topic close to my heart and I’m passionate about enabling the next generation of digital business leaders from Lancashire and the North to keep growing our expanding digital economy.

IT entering the curriculum and Code Clubs at primary school level are vital to keep sustaining the demand for talented digital Lancastrians.

The signs are good, A study by Oxford Economics  forecasts that job creation in the North-West over the next five years looks to outpace other major cities.

Northern online businesses are outperforming the UK average according to a recent Ebay labs survey in the UK, including London. Shoreditch and Tech city are in 26th place.

The Creative Entrepreneur event is one of our initiatives designed to keep sustaining this growth. Last year, the event attracted over 300 companies, academics and students, delivering panel sessions, masterclasses and installations at our state of the art MediaCity campus to educate and entertain the next generation of entrepreneurs.

We’re planning to go even bigger and better this year, again at MediaCity, pulling together our centres of Digital, Social and Sports to open our doors to entrepreneurs locally and from much further afield, creating something of major value to our current students, businesses and others. Speakers and students from the Lancashire, Manchester and much further afield come together for an incredible day that’s both informative, entertaining and another opportunity to connect the North West to the wider world.