Happy Creative’s role in reimagining The Robinson

By Happy Creative

20 May 2025

The Robinson Image.jpg.jpg

Blackpool-based Happy Creative have shared the crucial role they have played in major restoration project, The Robinson.

The Robinson is a new contemporary business hub set within the restored Stanley Buildings in Blackpool town centre.

Commissioned by Blackpool Council following a successful tender win, Happy was appointed to create a new brand identity and lead the marketing launch for this iconic building’s transformation.

The Robinson is named in honour of John Charles Robinson, Blackpool Council’s visionary 1930’s architect. J C Robinson designed many of the town’s iconic buildings including the Stanley Buildings, the Derby Baths, South Shore Open Air Baths, Stanley Park’s Art Deco café, and the Technical College on Palatine Road.

Happy Creative’s role focused on crafting a brand identity that respects this rich heritage while appealing to modern business needs.

Inspired by the Art Deco influences present in many of J C Robinson’s designs, the new brand features sophisticated typography and visual elements that strike a balance between past and future.

The agency worked closely with Blackpool Council’s marketing and comms team to ensure the brand aligned with the Council’s guidelines, creating a cohesive and unified identity that complements other Council assets.

Happy also collaborated with interior design specialists Bev Wood Design (BWD), a partner on the tender. Bev and her team’s creative vision helped shape the interior of The Robinson, from the thoughtful selection of fabrics and colours to the intelligent use of space.

Their attention to detail in choosing materials and creating a harmonious flow throughout the building helped create an inspiring and cohesive workspace.

The result is a dynamic environment with over 40 private office spaces, six meeting rooms, a flexible co-working area, and thoughtfully designed breakout spaces, as well as ultra-fast broadband, fully equipped kitchens, showers and a secure bike storage.

Beyond facilities, The Robinson offers a unique opportunity to access business support through regular networking events, development workshops, and tailored guidance from The Blackpool Growth Business Academy.

As strategic marketing partner for the Academy, Happy’s involvement reinforces their commitment to supporting business growth.

Karen Lambert said: “There’s something incredibly inspiring about helping to shape the future of a building that has such a storied past. We are proud to have been part of this restoration project, especially one that will provide not just workspaces, but a supportive community where businesses can grow and scale together.

Latest news

1

Employer event to help keep region’s workers healthy Ben Harrison

Employer event to help keep region’s workers healthy

19 Jun 2025

2

Plan to get Lancashire working Lancashire Combined Authority

Plan to get Lancashire working

19 Jun 2025

3

Napthens confirms expansion into Manchester Stephen Faulkner

Napthens confirms expansion into Manchester

18 Jun 2025

4

Counting the cost of work-related illness David Dunwell and Jen Briggs

Counting the cost of work-related illness

17 Jun 2025

5

Where there's a Will there's a way to protect your legacy Olivia Holt

Where there's a Will there's a way to protect your legacy

17 Jun 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
LBV123 July/August Launch Event
Lancashire Business View magazine launch
Networking
16 Jul 2025

LBV123 July/August Launch Event

Burnley

08:30 - 10:30

Lancashire Built Environment Conference 2025
BEC 315 X 315 Px
Networking
25 Sep 2025

Lancashire Built Environment Conference 2025

Blackpool Football Club, Blackpool, FY1 6HX

08:30 - 13:00

CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

RISE - The Academy for Female Leaders and Managers
WENDY BOWERS RISE Illustrstion copy.jpg.jpg
LBV Hub Seminars
02 Apr 2025 - 08 Oct 2025

RISE - The Academy for Female Leaders and Managers

East Lancashire Chamber of Commerce, Clayton le Moors, BB5 5JR

09:00 - 15:30

Chamber Business Lunch – June
Chamber Logo1.png.png
LBV Hub Networking
20 Jun 2025 - 20 Jun 2025

Chamber Business Lunch – June

Lancaster House Hotel, Bailrigg, Lancaster, LA1 4GL

11:00 - 13:30

90 day Business Planning Workshop
LBV Event Header.png.png
LBV Hub Seminars
20 Jun 2025 - 20 Jun 2025

90 day Business Planning Workshop

Bolton Arena, Arena Approach, Horwich, BL6 6LB

09:00 - 16:30

Moonlight and Memories Walk 2025
MMW.jpg.jpg
LBV Hub Fundraisers
21 Jun 2025 - 21 Jun 2025

Moonlight and Memories Walk 2025

St Catherine's Hospice, Preston, PR5 5XU

18:00 - 23:00

Emergency First Aid at Work – June 2025
Chamber Logo1.png.png
LBV Hub Seminars
23 Jun 2025 - 23 Jun 2025

Emergency First Aid at Work – June 2025

FGH Training 3rd Floor, Storey House, White Cross Business Park,, Lancaster, LA1 4XQ

09:00 - 16:00

Business Bike Club – July
Chamber Logo1.png.png
LBV Hub Networking
01 Jul 2025 - 01 Jul 2025

Business Bike Club – July

Various, Lancaster, LA

08:00 - 09:30

Chamber Breakfast Networking – July
Chamber Logo1.png.png
LBV Hub Networking
02 Jul 2025 - 02 Jul 2025

Chamber Breakfast Networking – July

St John's Hospice, Slyne Road, Lancaster, LA2 6ST

08:00 - 10:00

The Marketing Metrics that Matter – July 4
LBV Hub Seminars
04 Jul 2025 - 04 Jul 2025

The Marketing Metrics that Matter – July 4

Door4 Office, Burnley Wharf, Burnley, BB11 1JG

08:30 - 11:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV122 Online Graphic
Subscribe now

Weekly news bulletin