HDW Marketing increases client revenue by over £33,000 in 2022

9bf85b34 7405 426c Bfaf C16076c39274 2

The team at HDW Marketing specialises in both social media marketing and Google Ads, which are ‘The Golden Marketing Duo’ according to HDW Marketing’s director Harvey Wilkinson.

In early 2022, a local business approached HDW Marketing with its issue regarding website traffic and online sales. They knew they had a great product and great service as they’ve sold in-store for over 30 years but couldn’t figure out why their website wasn’t generating sales. The team at HDW Marketing noticed that there’s a lot of competition online in their industry and that their client wasn’t showing anywhere near number one on Google search results.

HDW Marketing worked their magic with Google Ads and Search Engine Optimisation for around 11 months, boosting their position to the top of the search results which led to the below figures!

Client online results in 2021:

  • Total Orders: 184
  • Total Revenue: £4,724

Client online results in 2022:

  • Total Orders: 993
  • Total Revenue: £37,845

Total Revenue Increase: £33,121 

Managing director Harvey Wilkinson’s top 3 tips on Google Ads:

  1. Configuration is key - If you’re targeting the wrong audience via poor configuration you may as well burn your cash
  2. Carry out a website analysis - If your website is outdated, boring or not clear, don’t waste money on ads! People will click on your ad and then click right back off. Fix your website, then run ads.
  3. Choose the right marketing agency - Don’t try and run the ads yourself, you’ll spend more money on wasted ad spend than what you would’ve spent on agency fees
    Interested in Google Ads? HDW Marketing currently have an offer on where they’ll give you £500 to add onto your first month's Ad Spend!

Contact HDW Marketing:

01282 216613 | [email protected]

Learn about Google Ads - https://www.hdwmarketing.co.uk/ppc-seo

Enjoyed this? Read more from Cotton Digital

Latest news

1

Lancashire canalside holiday destination and marina for sale Tewitfield Marina

Lancashire canalside holiday destination and marina for sale

10 Mar 2026

2

Tributes paid to Fort Vale chairman Edward Fort photo. Pic by Fort Vale.

Tributes paid to Fort Vale chairman

10 Mar 2026

3

Personnel Checks acquires Manchester screening provider Know Your Candidate in six-figure deal ack Mellor Personnel Checks and Barry Hetherington From KYC

Personnel Checks acquires Manchester screening provider Know Your Candidate in six-figure deal

10 Mar 2026

4

Blackpool Airport Enterprise Zone continues to drive investment and create new jobs Vickers Way photo March 2026

Blackpool Airport Enterprise Zone continues to drive investment and create new jobs

09 Mar 2026

5

AFD Systems forms strategic partnership ORCA Oceanic Systems AFD Systems and Orca

AFD Systems forms strategic partnership ORCA Oceanic Systems

09 Mar 2026

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
LBV127 March/April Magazine Networking Event
Jan/Feb Networking Event - Closer up
Networking
19 Mar 2026

LBV127 March/April Magazine Networking Event

Salmesbury Hall, Preston New Road, Lancashire, PR5 0UP

08:30 - 10:30

AI & Cybersecurity Summit
AI and Cybersecurity Logo
Summit
28 Apr 2026

AI & Cybersecurity Summit

Dunkenhalgh House , Blackburn Road, Clayton Le Moors, BB5 5JP

08:30 - 11:00

Sub36 Networking - Outdoor Elements
Sub36
Networking
29 Apr 2026

Sub36 Networking - Outdoor Elements

Outdoor Elements, Pump House Dean Wood, Trapp Lane, Burnley, BB12 7JD

09:00 - 11:00

LBV Magazine Networking Events - SAVE THE DATES
Jan/ Feb Networking Event - Talking
Networking
14 May 2026

LBV Magazine Networking Events - SAVE THE DATES

Lancashire

08:30 - 10:30

RISE - Lancashire's unique leadership programme for women
thumbnail_Emma Weston Illustration WENDY BOWERS RISE Illustrstion.jpg.jpg
LBV Hub Seminars
22 Oct 2025 - 18 Mar 2026

RISE - Lancashire's unique leadership programme for women

East Lancashire Chamber of Commerce, Clayton le Moors, BB5 5JR

09:30 - 15:30

Bay Hospitality Forum
Logo.jpg.jpg
LBV Hub Networking
11 Mar 2026 - 11 Mar 2026

Bay Hospitality Forum

Lancaster & Morecambe College, Lancaster, LA1 1TZ

10:00 - 12:00

Red Rose Awards 2026
Rra26 Logo315x315
Awards
12 Mar 2026

Red Rose Awards 2026

Winter Gardens Blackpool

18:00 - 02:00

Payroll Update 2026 Red Hall Hotel
Payroll calculator new.jpg.jpg
LBV Hub Seminars
13 Mar 2026 - 13 Mar 2026

Payroll Update 2026 Red Hall Hotel

Red Hall Hotel, Bury, BL9 5NA

08:00 - 10:00

Chamber Business Lunch with guest speaker – John Pye, Eden Project Morecambe
Logo.jpg.jpg
LBV Hub Dinners / Balls
13 Mar 2026 - 13 Mar 2026

Chamber Business Lunch with guest speaker – John Pye, Eden Project Morecambe

Morecambe Football Club, Morecambe, LA4 4TB

11:00 - 14:00

Could your business be a King’s Award winner?
King's Cross Awards
LBV Hub
18 Mar 2026

Could your business be a King’s Award winner?

11 Victoria Street, Preston, Lancashire, PR1 7QS

16:00 - 18:00

Preston Freelancer Meet-Up and Coworking Day: March
March Freelancer Square.png.png
LBV Hub Networking
19 Mar 2026 - 19 Mar 2026

Preston Freelancer Meet-Up and Coworking Day: March

Society1, Coworking Space, Preston, PR1 3LT

10:00 - 12:00

The Business Network Central and East Lancashire
LBV Header (30).png.png
LBV Hub Networking
19 Mar 2026 - 19 Mar 2026

The Business Network Central and East Lancashire

Barton Manor, Preston, PR3 5AA

11:30 - 14:15

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV124 Online Graphic
Subscribe now

Weekly news bulletin