HDW Marketing increases client revenue by over £33,000 in 2022

9bf85b34 7405 426c Bfaf C16076c39274 2

The team at HDW Marketing specialises in both social media marketing and Google Ads, which are ‘The Golden Marketing Duo’ according to HDW Marketing’s director Harvey Wilkinson.

In early 2022, a local business approached HDW Marketing with its issue regarding website traffic and online sales. They knew they had a great product and great service as they’ve sold in-store for over 30 years but couldn’t figure out why their website wasn’t generating sales. The team at HDW Marketing noticed that there’s a lot of competition online in their industry and that their client wasn’t showing anywhere near number one on Google search results.

HDW Marketing worked their magic with Google Ads and Search Engine Optimisation for around 11 months, boosting their position to the top of the search results which led to the below figures!

Client online results in 2021:

  • Total Orders: 184
  • Total Revenue: £4,724

Client online results in 2022:

  • Total Orders: 993
  • Total Revenue: £37,845

Total Revenue Increase: £33,121 

Managing director Harvey Wilkinson’s top 3 tips on Google Ads:

  1. Configuration is key - If you’re targeting the wrong audience via poor configuration you may as well burn your cash
  2. Carry out a website analysis - If your website is outdated, boring or not clear, don’t waste money on ads! People will click on your ad and then click right back off. Fix your website, then run ads.
  3. Choose the right marketing agency - Don’t try and run the ads yourself, you’ll spend more money on wasted ad spend than what you would’ve spent on agency fees
    Interested in Google Ads? HDW Marketing currently have an offer on where they’ll give you £500 to add onto your first month's Ad Spend!

Contact HDW Marketing:

01282 216613 | [email protected]

Learn about Google Ads - https://www.hdwmarketing.co.uk/ppc-seo

Enjoyed this? Read more from Cotton Digital

Latest news

1

Vape firm IVG targets £1bn revenue IVG Preston staff

Vape firm IVG targets £1bn revenue

08 Jul 2026

2

EG On The Move adds 85 forecourts to its portfolio Zuber Issa

EG On The Move adds 85 forecourts to its portfolio

06 Jul 2026

3

£4.6bn fighter jet contract boosts BAE Systems' Lancashire programme GCAP funding

£4.6bn fighter jet contract boosts BAE Systems' Lancashire programme

06 Jul 2026

4

Lancashire leaders help shape Northern Growth Strategy Phil Riley, Tom Riordan and Stephen Atkinson

Lancashire leaders help shape Northern Growth Strategy

06 Jul 2026

5

New road boosts access to Blackpool Airport Enterprise Zone Natures Aid

New road boosts access to Blackpool Airport Enterprise Zone

06 Jul 2026

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
LBV129 July/August Magazine Networking Event
Nov/Dec Networking Event
Networking
16 Jul 2026

LBV129 July/August Magazine Networking Event

Brysdales, Britannia Buildings Drumhead Road, Chorley, PR6 7BX

16:00 - 18:00

LBV130 September/October Magazine Networking Event
Jan/Feb Networking Event - Entrance
Networking
17 Sep 2026

LBV130 September/October Magazine Networking Event

The Beehive Blackburn, Shadsworth Business Park, BB1 2Q

08:30 - 10:30

Built Environment Conference 2026
BEC Listing
Networking
24 Sep 2026

Built Environment Conference 2026

08:30 - 13:00

Sub36 Awards 2026
Awards
16 Oct 2026

Sub36 Awards 2026

Park Hall Hotel & Spa , Chorley

18:00 - 00:00

LBV131 November/December Magazine Networking Event
Jan/ Feb Networking Event - Talking
Networking
19 Nov 2026

LBV131 November/December Magazine Networking Event

Lancashire

08:30 - 10:30

Lancashire Business Day 2026
LBD Listing
Networking
27 Nov 2026

Lancashire Business Day 2026

Burnley Football Club, BB10 4BX

12:00 - 17:00

Chamber Summer BBQ
LBV Hub Social
09 Jul 2026

Chamber Summer BBQ

The Borough , Lancaster, LA1 1PP

17:30 - 20:00

Society1 Breakfast Social and Coworking Day
LBV Hub Networking
09 Jul 2026

Society1 Breakfast Social and Coworking Day

Society1, Coworking Space, Preston, PR1 3LT

09:00 - 17:00

Clubhouse Business Network sponsored by Orca Finance - July 2026
padel-networkpng.png.png
LBV Hub Networking
09 Jul 2026 - 09 Jul 2026

Clubhouse Business Network sponsored by Orca Finance - July 2026

Clubhouse, Blackburn, BB1 3NT

14:00 - 16:00

Preparing for the changes to unfair dismissal
Logo.jpg.jpg
LBV Hub Seminars
15 Jul 2026

Preparing for the changes to unfair dismissal

The Longlands Hotel, Carnforth, LA6 1JH

08:00 - 10:00

July Preston Tech Connection Hot Takes
PTC Square July (900 x 900 px).png.png
LBV Hub Networking
15 Jul 2026

July Preston Tech Connection Hot Takes

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 19:03

Achieving more with your money: Your options at retirement
LBV Hub Seminars
16 Jul 2026

Achieving more with your money: Your options at retirement

Accrington Stanley Football Club, Accrington, BB5 5BX

17:55 - 17:55

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV124 Online Graphic
Subscribe now

Weekly news bulletin