Get your free trial of Lentl: the simple customer feedback tool

By Blue Wren Ltd

05 Mar 2018

Lentl is the simple customer feedback tool that helps your business engage with your customers to receive invaluable feedback.

Developed by Preston-based software company Blue Wren, Lentl facilitates two-way communication between a customer and a business, asking the customer to rate the service they received. The convenient and easy-to-respond-to nature of Lentl means this can be done at any point in the customer-business relationship, enabling insightful and actionable feedback at key points of the customer’s journey.

How does Lentl score your service?

Lentl uses Net Promoter Score™ (NPS) to rate your service.

NPS is the globally recognised customer satisfaction metric. It is calculated by asking one simple question – “How likely is it that you would recommend our service to a friend or colleague?” – and scoring out of 10.

Lentl sends your customers this question via email. It also allows them to add their own comments, facilitating insightful quantitative and qualitative feedback about your service, straight from the people who use it.

For more information on NPS and what these scores mean for your business, visit here.

Lentl’s three-step process:

Step 1: Engage customers

Lentl makes it easy for your business to engage with its customers.

Customise the survey’s branding by uploading your logo and company colours. This allows you to maintain your brand identity when engaging with your customers.

Simply add your customers’ email address, tailor your email and send. You can also tag your surveys with the departments your customer engaged with, meaning any incoming results are attributed only to the relevant parts of your business.

Step 2: Analyse opinions

Lentl’s reporting suite presents incoming information in an easy to interpret manner.

You can view the aggregated results of your whole business or drill down into the different departments. This allows you to get a better understanding of your service’s strengths and weaknesses.

Lentl also presents the customers’ comments in a word cloud, making it easy for you to quickly see what words customers use to describe your service.

Step 3: Increase loyalty

Armed with the insight gained from your customers’ feedback, you can now act to create positive change.

Reach out to Detractors of your business to create Promoters, turning one-time dissatisfied customers into lifelong brand advocates. Lentl offers opportunities to continuously improve your service, giving valuable insight into how your business is perceived and performs, to make customer-retaining adjustments and facilitate growth.

If you would like to discuss how Lentl can help your business engage with its customers, get in touch.

Latest news

1

University recognises adidas curator Gary Aspden

University recognises adidas curator

11 Jul 2025

2

Investment drives growth plan at CoolKit Coolkit Vans

Investment drives growth plan at CoolKit

11 Jul 2025

3

Story Homes submits plans for 140 new homes in Longton Story Homes plans

Story Homes submits plans for 140 new homes in Longton

11 Jul 2025

4

University of Lancashire climbs 14 places in student positivity survey Happy students at ULAN

University of Lancashire climbs 14 places in student positivity survey

10 Jul 2025

5

Forbes Solicitors achieves strong growth and promotes 15 Forbes Solicitors promotions

Forbes Solicitors achieves strong growth and promotes 15

10 Jul 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
LBV123 July/August Launch Event
Lancashire Business View magazine launch
Networking
16 Jul 2025

LBV123 July/August Launch Event

Burnley College University Courses Building, Burnley, BB12 0AN

08:30 - 10:30

Lancashire Built Environment Conference 2025
BEC 315 X 315 Px
Networking
25 Sep 2025

Lancashire Built Environment Conference 2025

Blackpool Football Club, Blackpool, FY1 6HX

08:30 - 13:00

CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

Shaping Preston's future by remembering its past
1750160034867.png.png
LBV Hub Networking
16 Jul 2025 - 16 Jul 2025

Shaping Preston's future by remembering its past

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 20:30

Chamber Summer BBQ
LBV Hub Social
17 Jul 2025 - 17 Jul 2025

Chamber Summer BBQ

The Borough, Dalton Square, Lancaster, LA1 1PP

17:30 - 20:00

Preston Tech Connection: Web3 is Dead. Or is It?
July Longer Banner.jpg.jpg
LBV Hub Networking
29 Jul 2025 - 29 Jul 2025

Preston Tech Connection: Web3 is Dead. Or is It?

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 19:30

Preston Freelancer Meet-Up: July
Longer July Banner.jpg.jpg
LBV Hub Networking
31 Jul 2025 - 31 Jul 2025

Preston Freelancer Meet-Up: July

Society1, Coworking Space, Preston, PR1 3LT

10:00 - 11:30

Cumbria Business Expo 2025
https---cdn.evbuc.com-images-880461633-4862066883-1-original.20241022-110415.jpeg.jpg
LBV Hub Exhibitions
19 Sep 2025 - 19 Sep 2025

Cumbria Business Expo 2025

Carlisle Racecourse, Carlisle, CA2 4TS

09:00 - 15:00

North West Business Expo 2025
https---cdn.evbuc.com-images-880456273-4862066883-1-original.20241022-105445.jpeg.jpg
LBV Hub Exhibitions
24 Oct 2025 - 24 Oct 2025

North West Business Expo 2025

Bolton Stadium Hotel, Bolton, BL6 6SF

09:00 - 15:00

Lancashire Business Day 2025
241122lbvlancashiredaylhp0647web
Networking
27 Nov 2025

Lancashire Business Day 2025

Burnley FC , Burnley, BB10 4BX

12:00 - 17:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV122 Online Graphic
Subscribe now

Weekly news bulletin