Five ways you can reduce your environmental footprint with tech

By Key Digital

14 Feb 2022

alesia-kazantceva-vwcplbhglyc-unsplash.jpg

Consumers are increasingly looking to do business with sustainable brands. One study from Unilever found that 33 per cent of consumers choose businesses that are socially and environmentally sustainable, and Sustainable Brands reports that 86 per cent of the market expect companies to have an environmental conscious.

As a result, when you’re looking for unique growth strategies, improving your operations through environmentally friendly business decisions and technology can reduce your environmental footprint while giving a boost to your bottom line. Here’s a closer look at five strategies organisations are using to reduce waste, save energy and connect with consumers seeking eco-conscious brands.

1. Using smart technologies in the office

Have you ever been engaged in a battle over the thermostat with your office mate, or been frustrated to find that the lights were left on in conference rooms over the weekend? Smart technologies are giving companies an edge. Automated thermostats can keep temperatures at a steady burn while businesses are occupied, and then drop the temperature when no one is in the office. Sensors can be used to detect motion and turn lights on only when people are moving around the office. One source reports that smart technology can reduce energy consumption by 30 per cent – and, used consistently, that can have a big impact on the bottom line.

2. Shifting to digital signage

A shift to new technology has changed the way businesses think about signage. Digital signage is agile and allows organisations to remain dynamic in today’s age of fast-changing creative ad campaigns. According to Digital Signage Today, shifting to digital signs can help companies save money and reduce their environmental impact. One of the most flexible and environmentally friendly options is projection. From brand-level signage to product and creative campaigns, projections allows you to continually evolve your in-store signage and branding in an efficient and environmentally friendly way.

3. Being aware of energy vampires

It’s not always the big appliances that drive your energy usage. Much of the energy used today is from so-called energy vampires: the computer left on over the weekend, the water cooler humming away when no one is in the office, or the display screen that’s perpetually on. By looking for technology that can be set on a timer, it’s possible to strategically minimise this “vampire” load. Smart power strips that turn off when the devices plugged in aren’t being used can also help. Finally, don’t underestimate the power of a good training program. Reminding your team to turn things off when they’re not in the office or to use power-saving modes can have a positive impact on energy use.

4. Looking at procurement policies

The way your business handles its buying and disposal policies can have a significant impact on both your footprint and your profits. Does your company look at sustainability as part of the procurement process? 

Regularly upgrading your equipment helps keep your company current. Have a strategy that helps repurpose older furniture or computers your company is getting rid of. Waste360 estimates that 8.5 million tons of furniture is disposed of annually. Reselling or donating equipment can benefit others. Many cities and counties run programs local businesses can take part in.

5. Evaluating business processes for environmental opportunities

Increasingly, companies are analysing their business processes to save money and cut down their environmental impact. Consider how tools such as projectors can be used during company training sessions, creating immersive environments and reducing printing needs. Tools such as video conferencing and collaborative software help limit company-related travel while keeping business moving forward. The biggest impact for growing organisations comes from looking at the way processes are engineered and decisions are made. Is there an environmentally savvy alternative to your current approach?

Organisations are finding that being environmentally conscious isn’t just good for the planet – it’s helping attract customers who want to do business with companies stewarding the environment. On another level, by saving money, reducing waste areas and finding smart alternatives to expensive equipment, businesses are increasing their profits to reinvest back into their companies in meaningful ways.

Find out more about how technology can help you use less energy and reduce environmental impact: key-digital.co.uk/turn-down-the-heat

Latest news

1

Date revealed for opening of entries for Red Rose Awards 2026 Red Rose Awards 2025

Date revealed for opening of entries for Red Rose Awards 2026

14 Jul 2025

2

Northcote celebrates prestigious industry marketing award for the 25th anniversary of Culinary Festival Obsession Northcotes winning awards

Northcote celebrates prestigious industry marketing award for the 25th anniversary of Culinary Festival Obsession

14 Jul 2025

3

Applebridge take over first floor letting at Ackhurst Business Park in Chorley John Kiernan - Construction Director & Paul Troubridge - Project Director; from the Applebridge Family

Applebridge take over first floor letting at Ackhurst Business Park in Chorley

14 Jul 2025

4

Expanding Airframe Designs appoints new advisory board chairman David Roberts and Jerrod Hartley

Expanding Airframe Designs appoints new advisory board chairman

14 Jul 2025

5

Booths win gold at International Cheese and Dairy awards Cheese counter at Booths

Booths win gold at International Cheese and Dairy awards

14 Jul 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
LBV123 July/August Launch Event
Lancashire Business View magazine launch
Networking
16 Jul 2025

LBV123 July/August Launch Event

Burnley College University Courses Building, Burnley, BB12 0AN

08:30 - 10:30

Lancashire Built Environment Conference 2025
BEC 315 X 315 Px
Networking
25 Sep 2025

Lancashire Built Environment Conference 2025

Blackpool Football Club, Blackpool, FY1 6HX

08:30 - 13:00

CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

Shaping Preston's future by remembering its past
1750160034867.png.png
LBV Hub Networking
16 Jul 2025 - 16 Jul 2025

Shaping Preston's future by remembering its past

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 20:30

Chamber Summer BBQ
LBV Hub Social
17 Jul 2025 - 17 Jul 2025

Chamber Summer BBQ

The Borough, Dalton Square, Lancaster, LA1 1PP

17:30 - 20:00

Preston Tech Connection: Web3 is Dead. Or is It?
July Longer Banner.jpg.jpg
LBV Hub Networking
29 Jul 2025 - 29 Jul 2025

Preston Tech Connection: Web3 is Dead. Or is It?

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 19:30

Preston Freelancer Meet-Up: July
Longer July Banner.jpg.jpg
LBV Hub Networking
31 Jul 2025 - 31 Jul 2025

Preston Freelancer Meet-Up: July

Society1, Coworking Space, Preston, PR1 3LT

10:00 - 11:30

Cumbria Business Expo 2025
https---cdn.evbuc.com-images-880461633-4862066883-1-original.20241022-110415.jpeg.jpg
LBV Hub Exhibitions
19 Sep 2025 - 19 Sep 2025

Cumbria Business Expo 2025

Carlisle Racecourse, Carlisle, CA2 4TS

09:00 - 15:00

North West Business Expo 2025
https---cdn.evbuc.com-images-880456273-4862066883-1-original.20241022-105445.jpeg.jpg
LBV Hub Exhibitions
24 Oct 2025 - 24 Oct 2025

North West Business Expo 2025

Bolton Stadium Hotel, Bolton, BL6 6SF

09:00 - 15:00

Lancashire Business Day 2025
241122lbvlancashiredaylhp0647web
Networking
27 Nov 2025

Lancashire Business Day 2025

Burnley FC , Burnley, BB10 4BX

12:00 - 17:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV122 Online Graphic
Subscribe now

Weekly news bulletin