Chocolate firm tastes sweet success of growth

Specialist manufacturer Chocolate Magic has located to new premises and acquired new machinery to increase production.

Mawdsley-based Chocolate Magic was founded in 2010 by Susan Anderson after she trained as a chocolatier with renowned industry figure John Slattery, of Slattery’s Chocolatiers in Manchester.

After learning about Boost’s Growth Mentoring Programme, Sue and Malcolm were teamed up with mentor Phil Heaven, regional director for Shopper Anonymous Lancashire.

In addition, Sue and Malcolm had been operating from their home and needed assistance finding suitable business premises.

“This involved taking a wide view of the business from its supply of chocolate, through manufacturing, packing, and sales. Malcolm has always been prepared to invest in new premises and machinery. He also realised that more resources would be necessary to build sales, while not moving away from his proven sales outlets.”

Ann Holcroft, operations manager at business support organisation Orvia, which helps deliver the Growth Mentoring programme, added: “Sue and Malcolm have received excellent business support which has helped focus the business on growth and development. I look forward to seeing what the business achieves over the coming months.” Sue and Malcolm have also benefited from the Skills Assist workshops and have attended the Online Marketing course to gain further knowledge and skills to support the development of the company.