Catapult’s cultural PR campaign scoops top accolade

By Catapult PR

26 Oct 2023

EditNBPN-3 2.jpg.jpg

Lancashire PR and content agency, Catapult PR, has won a Prolific North Marketing Award for the third year in a row.  This follows its scooping of three awards at the 2020 Northern Marketing Awards, then rebranded in 2021 as the Prolific North Marketing Awards.

The Poulton-le-Fylde based agency prides itself on a bespoke, creative approach to every client’s brief, delivered my multi-award-winning agency boss, Jane Hunt.  This year, this formula enabled it to take home the award for Best Small Budget Campaign.

The micro-sized agency was again competing against the very largest advertising, digital and PR agencies and in-house departments from across the whole of the North.   It again proved size does not matter, whether in terms of the agency’s staff numbers or the budget.

Creativity drove its winning PR and content campaign, which was created for Cumbrian-based  Levens Hall and Gardens and based around maximising the benefits of a World Topiary Day initiative that Catapult PR suggested to its client in 2020.  This was the third award-winning year for the campaign, which finds new dimensions with which to create headlines and drive visitor footfall in each tourism season.

Although extremely niche in its nature, the ideas-fuelled campaign generated phenomenal media coverage, right across the world, ensuring that Levens Hall is the number one topiary garden in the eyes of world gardeners.

The campaign also saw the creation of the world’s first topiary inspired dress, designed by UCLan student, Hex Gregson.  This was unveiled on World Topiary Day but generated plenty of coverage prior to its official display, as well as numerous podcast downloads from Catapult PR’s own highly-ranked leisure and travel podcast, Poodling Around.

One judge commented that the return on investment delivered by the campaign was phenomenal and he could hardly believe what had been achieved for the marketing spend.

Catapult PR’s managing director Jane Hunt says: “We are delighted to keep the track record of winning awards for Levens Hall and Gardens going.  It’s always a case of devising very creative ways to make this stunning homes and gardens be top of mind for gardening enthusiasts and general tourists alike and, despite this being quite a niche area, we invariably generate excellent PR coverage and content results.

“We have plenty of ideas for another great campaign for 2024, so hope to keep the award-winning momentum behind the brand-building initiative of World Topiary Day, which has truly underlined the client’s USP of being home to the world’s oldest topiary garden.”

Catapult PR is actively seeking to use more of its in-depth heritage, culture and tourism expertise to assist more businesses in these sectors.  To discover more about what it can offer, email [email protected]

Latest news

1

Innovate Lancashire increases business engagement capacity to accelerate county’s innovation growth Natalie Wilson Hannah Churchman Trudi Waldram

Innovate Lancashire increases business engagement capacity to accelerate county’s innovation growth

18 Feb 2025

2

MP says the Lancashire and Cumbria Institute of Technology will be vital in meeting county’s housing needs Maya Ellis MP With Mark Taylor In The Engineering Department CREDIT Callum Pilkington

MP says the Lancashire and Cumbria Institute of Technology will be vital in meeting county’s housing needs

18 Feb 2025

3

Blackburn College lights up CyberFest with a focus on next-generation cybersecurity Umayr Mir talks a visitor through The BLIS Suite

Blackburn College lights up CyberFest with a focus on next-generation cybersecurity

17 Feb 2025

4

Delivering the Wright kind of care Eric Wright care

Delivering the Wright kind of care

17 Feb 2025

5

Historic hotel to get ‘significant investment’ Shard Riverside

Historic hotel to get ‘significant investment’

17 Feb 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
Skills Bootcamp in Procurement - Cohort 3
Blue-Modern-Land-Travel-Youtube-Thumbnail-2-1024x576.png.png
LBV Hub Awards
14 Jan 2025 - 18 Mar 2025

Skills Bootcamp in Procurement - Cohort 3

Community & Business Partners CIC, Blackburn, BB2 3UA

09:30 - 13:00

CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

Understanding & Preventing Sexual Harassment - Creating Safe & Respectful Workplaces
Supporting Women's Health in Your Teams A Path to Success-3.png.png
LBV Hub Webinar
21 Feb 2025 - 21 Feb 2025

Understanding & Preventing Sexual Harassment - Creating Safe & Respectful Workplaces

*, Online, *

12:30 - 13:30

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

Women's Health champion training
Supporting Women's Health in Your Teams A Path to Success-6.png.png
LBV Hub Webinar
26 Feb 2025 - 26 Feb 2025

Women's Health champion training

*, Online, *

10:00 - 16:00

Level 3 Emergency First Aid at Work Course - In Person
RKMS ACADEMY LOGO - BLACK AND ORANGE.png.png
LBV Hub Webinar
26 Feb 2025 - 26 Feb 2025

Level 3 Emergency First Aid at Work Course - In Person

RKMS Group , Blackpool, FY42DP

09:30 - 17:00

Employment Law, Tax and Payroll Update - East Lancashire
PM and M event
LBV Hub Seminars
26 Feb 2025 - 26 Feb 2025

Employment Law, Tax and Payroll Update - East Lancashire

Accrington Stanley Football Club, Accrington, BB5 5BX

08:00 - 10:00

Preston Freelancer Meet-Up: February
Freelancer Meet-Up Feb.png.png
LBV Hub Networking
26 Feb 2025 - 26 Feb 2025

Preston Freelancer Meet-Up: February

Society1 Coworking Space, Preston, PR1 3LT

10:00 - 11:30

Better People Management Workshop
Business Breakfast.jpg.jpg
LBV Hub Seminars
26 Feb 2025 - 26 Feb 2025

Better People Management Workshop

The Jimmy Arnfield Suite Lancashire Football Association, The County Ground, Thurston Road, Leyland, PR25 2LF

10:00 - 15:30

StackedX with PM+M and CFO Techstack
LBV Hub Seminars
27 Feb 2025 - 27 Feb 2025

StackedX with PM+M and CFO Techstack

Red Hall Hotel, Bury, BL9 5NA

08:00 - 10:00

Better People Management Workshop
LBV Hub Seminars
27 Feb 2025 - 27 Feb 2025

Better People Management Workshop

Pendle Town Hall, Market Street, Nelson, BB9 7LJ

10:00 - 15:30

Kickstart Networking - Crazy Golf at Level, Preston
Kickstart Crazy Golf.png.png
LBV Hub Networking
27 Feb 2025 - 27 Feb 2025

Kickstart Networking - Crazy Golf at Level, Preston

Level, Preston, PR1 1HT

16:00 - 18:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV120 Online Graphic 1
Subscribe now

Weekly news bulletin