21Digital wins bathroom retailer brief

Blackburn-based 21Digital has been appointed to provide SEO (search engine optimisation), PPC (pay-per-click advertising) and social media marketing for Nelson-based bathroom retailer NPM.

With a fifty-bathroom display, 28,000sqm showroom in Nelson, family-run NPM Bathrooms has been established over 30 years and the campaign from 21Digital will aim to increase footfall and enquiries for its range of luxury bathrooms, wet rooms and extensive tile range.

The client win adds to the specialist online lead generation agency’s roster of home and garden clients, which already includes Plumbs, Cover My Furniture, Taskers of Accrington, Welch Fencing, North Valley Composites, North Valley Forge, Browns Ladders, Melt Candles, Savoy Timber, Bridge Street Stone and Astute Lighting.

21Digital managing director Sam Fletcher said: “Home and garden is becoming a really strong specialism for us, so much so that we are looking to build our brand presence on a national basis as experts within the sector based on our fantastic track record and impressive case study results.

“We’re really looking forward to working with NPM to help increase custom and sales at their Nelson showroom, based on our huge experience in the sector.”

Based at offices on Blackburn’s Trident Park, 21Digital is a multi-award-winning agency specialising in lead generation and ecommerce, providing digital marketing services including web design, web development, SEO, Google Ads, digital consultancy, social media marketing and email marketing.

For more information go to www.21digital.agency or www.npmbathrooms.co.uk.