Viva vows to #ProtectPendleside by waiving consultancy fee

By Viva PR

01 Apr 2020

Website
protect-pendleside-sq.png

An award-winning PR and communications business is offering to work for nothing for a hospice which is suffering a huge hit in fundraising activity because of the Coronavirus crisis. 

Rawtenstall-based Viva PR says it will work between now and September for no fees after learning that Pendleside Hospice stands to lose more than £1million in charitable donations, since it’s being forced to cancel its fundraising activities for the foreseeable future.

The hospice — which has also had to close all of its 10 charity shops — is currently maintaining its 10-bed Inpatient Unit, Hospice at Home and Family Support Centre services in order to reduce the pressure on the NHS.

“The scale of the problem suffered by Pendleside Hospice is so huge I felt we had to do something,” says Tony Garner, Managing Director of Viva. “It’s a small token in the grand scheme of things but we all have to do what we can in the midst of this crisis.

“Pendleside Hospice needs to remain operational, not least because it is helping reduce the pressure on the NHS. The Health Service would not cope if it had to absorb the additional services the hospice sector currently provides. 

Viva has proved PR services for the hospice for more than three years, helping tell its story to the broader community and build relationships with the business community. The agency learned about impact of the Covid-19 crisis on Pendleside’s finances last week.

Tony added: “The impact is stark. The hospice relies heavily on fundraising and its income will be down by about a third between now and September. We are helping Pendleside with an appeal to bridge the gap and at the same time calling on the Government to come to the aid of the whole hospice sector.”

With Viva’s support, Pendleside has this week launched Keep Your Hospice Open – an urgent appeal for donations as already about £1million of the £4.2million annual running costs at the hospice has been lost, with most fundraising activity forced to come to a halt. 

The Pendleside Pub Walk which raises around £100,000 and the Corporate Challenge which brings in £150,000 have both been put back to later in the year.

Pendleside’s chief executive Helen McVey said: “We’re incredibly grateful for Viva’s support in this way during what is a very testing time for us at the hospice. I know so many other hospices across the region are in a similar situation trying to recoup funds to remain operational and we’re very much in this together.

“We are working hard to ensure our 10-bed Inpatient Unit, Hospice at Home and Family Support Centre services can continue for as long as possible, allowing us to support our local community throughout this crisis. These services help to reduce the need for NHS intervention and we desperately need to keep them operational at a time when the NHS is at breaking point and would not cope with the absorption of additional services.”

To make a donation to the Pendleside Hospice Covid19 Emergency Appeal, please visit the JustGiving page at www.justgiving.com/campaign/pendlesidecovid19appeal  

Enjoyed this? Read more from Viva PR

Latest news

1

Rise of the multi-skilled workforce as employers ‘reimagine’ jobs to fill skills gaps A VR headset helps construction learners explore CAD plans

Rise of the multi-skilled workforce as employers ‘reimagine’ jobs to fill skills gaps

09 Jul 2025

2

Walker Fire accelerates growth with two strategic acquisitions and launch of new digital platform Walker Fire

Walker Fire accelerates growth with two strategic acquisitions and launch of new digital platform

08 Jul 2025

3

10th year of growth for Begbies Traynor Ric Traynor of Begbies Traynor

10th year of growth for Begbies Traynor

08 Jul 2025

4

Iconic Lancaster Inn gets £600K makeover New bar at Toll House Inn at Lancaster

Iconic Lancaster Inn gets £600K makeover

08 Jul 2025

5

FWP completes life-changing youth support project Boat House Youth Centre

FWP completes life-changing youth support project

08 Jul 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
LBV123 July/August Launch Event
Lancashire Business View magazine launch
Networking
16 Jul 2025

LBV123 July/August Launch Event

Burnley College University Courses Building, Burnley, BB12 0AN

08:30 - 10:30

Lancashire Built Environment Conference 2025
BEC 315 X 315 Px
Networking
25 Sep 2025

Lancashire Built Environment Conference 2025

Blackpool Football Club, Blackpool, FY1 6HX

08:30 - 13:00

CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

Tri-Site Survey Equipment Showcase
unnamed (2).jpg.jpg
LBV Hub Seminars
09 Jul 2025 - 09 Jul 2025

Tri-Site Survey Equipment Showcase

Crow Wood Hotel, Burnley, BB12 0RT

09:30 - 16:00

Blackburn Cathedral hosts Champagne and Diamonds Event with Ainsworth Jewellers
Champagne-Jewellery 10 07 25_page-0001.jpg.jpg
LBV Hub Awards
10 Jul 2025 - 10 Jul 2025

Blackburn Cathedral hosts Champagne and Diamonds Event with Ainsworth Jewellers

Blackburn Cathedral, Blackburn, BB1 5AA

18:00 - 20:30

Choose Chorley for Business - Talent Reimagined Business Breakfast
talentreimaginedbb.png.png
LBV Hub Seminars
10 Jul 2025 - 10 Jul 2025

Choose Chorley for Business - Talent Reimagined Business Breakfast

Strawberry Fields Digital Hub, Chorley, PR71PS

08:00 - 10:30

Shaping Preston's future by remembering its past
1750160034867.png.png
LBV Hub Networking
16 Jul 2025 - 16 Jul 2025

Shaping Preston's future by remembering its past

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 20:30

Chamber Summer BBQ
LBV Hub Social
17 Jul 2025 - 17 Jul 2025

Chamber Summer BBQ

The Borough, Dalton Square, Lancaster, LA1 1PP

17:30 - 20:00

Preston Tech Connection: Web3 is Dead. Or is It?
July Longer Banner.jpg.jpg
LBV Hub Networking
29 Jul 2025 - 29 Jul 2025

Preston Tech Connection: Web3 is Dead. Or is It?

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 19:30

Preston Freelancer Meet-Up: July
Longer July Banner.jpg.jpg
LBV Hub Networking
31 Jul 2025 - 31 Jul 2025

Preston Freelancer Meet-Up: July

Society1, Coworking Space, Preston, PR1 3LT

10:00 - 11:30

Cumbria Business Expo 2025
https---cdn.evbuc.com-images-880461633-4862066883-1-original.20241022-110415.jpeg.jpg
LBV Hub Exhibitions
19 Sep 2025 - 19 Sep 2025

Cumbria Business Expo 2025

Carlisle Racecourse, Carlisle, CA2 4TS

09:00 - 15:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV122 Online Graphic
Subscribe now

Weekly news bulletin