Think business, think growth, think digital transformation

By Lancashire Business View

05 Jul 2017

In association with

As we progress through the fourth industrial revolution, the biggest trend is digital transformation, and how we as businesses, adopt systems and processes to help us compete effectively in an ever-changing digital world.

By Justin Sherwood, managing director, Seriun.

New digital trends emerge constantly, and whether we embrace them depends very much on how our customers, suppliers and competitors are using these technologies, and what they expect from us. However, other factors, such as business structure and strategy, leadership and talent deployment are arguably just as important.

A significant component of digital transformation is of course the Internet of Things (IoT) which according to a recent McKinsey Global Institute Report: “could generate up to $11.1trillion a year in economic value by 2025.”

We’re rapidly seeing more and more devices and systems being integrated with each other, and an increasing number of businesses using digital advances such as smart embedded devices, Artificial Intelligence (AI) and tools to process Big Data like business intelligence and analytics.

The market is becoming more services oriented, with users demanding greater convergence and commoditization of services, especially IT and telecoms. This means many ‘break/fix’ style ICT providers are having to accommodate this need by transforming themselves into Managed Service Providers – having an all-encompassing offering with a proactive approach to emerging issues and challenges. Using a Managed Service Provider for all ICT needs, reduces the risk of outsourcing individual requirements, which would likely produce inconsistencies in quality and provision.

The danger of commoditizing tech services is that their true value and worth can often be lost in the plethora of similar industry offerings – leaving SMEs confused and making their selection on price alone; struggling to realise the overall benefit of integrated and complementary services.

However, it’s crucial for businesses to think differently about ICT and to see it as a value activity, rather than just another overhead. It’s a fact that having the right digital solutions in place can absolutely transform a business, enabling a more modern digital enterprise, with improved competitive advantage, to potentially disrupt markets and increase resilience.

The question is how do businesses bridge the gap and implement a digital transformation strategy? The process often seems far removed, abstract and challenging. A pragmatic approach would be to start evaluating your operational processes and then not only digitising these, but more importantly automating them.

Automation can be interpreted in many ways. Applying this to the Digital Transformation concept requires evolutionary thinking. It is critical to avoid merely repeating processes, but to consider advancements in technology such as ‘AI’, and instead produce contextual, structured and meaningful systems that can be used to deliver value to your organisation. Once achieved, the final stage of the journey is to harness the Big Data from your systems and present this in an accessible way to gain business insight and intelligence. Engaging with a Managed Service Provider who understands digital transformation can support you in your journey - highlighting areas for development and managing the change.

Latest news

1

Capital gains for Graham and Brown as showroom opens in London Graham and Brown King's Road in London

Capital gains for Graham and Brown as showroom opens in London

19 Sep 2025

2

Pleasure Beach Resort takes home four prizes at UK Theme Park Awards Pleasure Beach Resort’s David Hill, head of rides, and Stuart Cumming, marketing manager with the awards

Pleasure Beach Resort takes home four prizes at UK Theme Park Awards

18 Sep 2025

3

Brookhouse Aerospace invests more than £500k in additional machinery to support growth Brookhouse Aerospace machining facility

Brookhouse Aerospace invests more than £500k in additional machinery to support growth

18 Sep 2025

4

Growth Plan maps out £20bn-plus investment journey Mo Isap from the Lancashire Business Board with the plan

Growth Plan maps out £20bn-plus investment journey

18 Sep 2025

5

Post Office future secured as council explores new options Abington Street Post Office

Post Office future secured as council explores new options

17 Sep 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

Your Business, Your Region: Making sense of devolution and Local Government Reorganisation
Chorley Council breakfast event new
LBV Hub Networking
23 Sep 2025 - 23 Sep 2025

Your Business, Your Region: Making sense of devolution and Local Government Reorganisation

Worden Hall, Leyland, PR25 3DH

08:00 - 11:00

Preston Freelancer Meet-Up: September
Sept Freelancer (1).png.png
LBV Hub Networking
23 Sep 2025 - 23 Sep 2025

Preston Freelancer Meet-Up: September

Society1, Coworking Space, Preston, PR1 3LT

10:00 - 11:30

Speed Networking with BNI
2.png.png
LBV Hub Networking
24 Sep 2025 - 24 Sep 2025

Speed Networking with BNI

Chorley Football Club, Chorley, PR7 3DU

16:00 - 19:00

The Marketing Meetup IRL: Lancashire - September
TMM Lancashire
LBV Hub Networking
25 Sep 2025 - 25 Sep 2025

The Marketing Meetup IRL: Lancashire - September

Chorley, PR7 2SL

18:00 - 20:00

Making Tax Digital for Income Tax Self Assessment (MTD for ITSA) drop-in day
MTD drop in session.jpg.jpg
LBV Hub Seminars
25 Sep 2025 - 25 Sep 2025

Making Tax Digital for Income Tax Self Assessment (MTD for ITSA) drop-in day

Making Tax Digital for Income Tax Self Assessment (MTD for ITSA) drop-in day, Blackburn, BB1 5QB

10:00 - 16:00

The Marketing Metrics That Matter – Sept 25
Metris 25.09.png.png
LBV Hub Seminars
25 Sep 2025 - 25 Sep 2025

The Marketing Metrics That Matter – Sept 25

Door4 Office, Burnley Wharf, Burnley, BB11 1JG

09:00 - 11:00

Help to grow management course
Help to grow - barriers to growth.png.png
LBV Hub Seminars
26 Sep 2025 - 16 Dec 2025

Help to grow management course

Preston Campus , Preston , PR1 2HE

09:00 - 15:00

The Future of Work: Tech, teams and thriving in a changing world
Oct PTC.png.png
LBV Hub Networking
07 Oct 2025 - 07 Oct 2025

The Future of Work: Tech, teams and thriving in a changing world

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 19:30

Chamber Breakfast Networking – October
Lancs-cham-logo.jpg.jpg
LBV Hub Networking
07 Oct 2025 - 07 Oct 2025

Chamber Breakfast Networking – October

Soul Bowl, Morecambe, LA4 4BU

08:00 - 10:00

HR Recharge: Empowering today’s workforce, transforming tomorrow’s workplace
Muted Blue (4).png.png
LBV Hub Seminars
08 Oct 2025 - 08 Oct 2025

HR Recharge: Empowering today’s workforce, transforming tomorrow’s workplace

Crow Wood Hotel & Spa Resort, Burnley, BB12 0RT

08:30 - 13:30

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV124 Online Graphic
Subscribe now

Weekly news bulletin