The keys to a successful sustainability strategy

Noel Ferguson of Trident

As a planet, we are on the cusp of irreversible man-made climate change increasing global temperatures beyond those set out in the Paris Agreement.

Businesses hold a significant responsibility to both drive innovation and commit to net zero, which is why the environment must be central to any business strategy over the coming decades. For any sustainability strategy to be successful it must be embedded from the top down.

At Trident we’ve been working alongside an increasing number of companies that recognise the value of instilling sustainability and net zero within their business culture and decision-making.

Leadership commitment

Embedding the ESG strategy from the top ensures that environmental considerations are prioritised across the organisation.

When leaders actively promote and support sustainability initiatives, it signals the company’s commitment, sets clear expectations, and encourages employees to embrace and integrate sustainable practices into their work.

Strategic alignment

An ESG strategy needs to align with the company’s overall strategic objectives.

Top-level executives have the authority and perspective to integrate the environmental component strategically, ensuring it aligns with the company’s mission, vision, and long-term goals.

Resource allocation

Prioritising the environment from the top facilitates resource allocation and investment decisions. When environmental initiatives are driven by top-level executives, adequate resources, such as funding, personnel, and technology, can be distributed to support these initiatives effectively.

Cultural transformation

For an ESG strategy to succeed, it often requires a cultural shift within the organisation. Leaders play a crucial role in romoting this transformation by fostering a culture of sustainability, establishing clear expectations, and integrating environmental considerations into day-to-day operations.

Accountability and reporting

Top-level commitment ensures proper accountability and reporting of the company’s environmental performance.

Transparent and accurate reporting enables stakeholders to assess progress, measure impacts, and make informed decisions regarding environmental practices.

By embedding the environment from the top down, companies can prove their commitment to environmental sustainability, drive meaningful change and reap the financial and reputational benefits a robust and well-integrated ESG approach delivers.

Are you ready to accelerate your net zero plans? Book a call with one of our experts and take your next steps toward removing your carbon emissions.

tridentutilities.co.uk/our-services/net-zero

Enjoyed this? Read more from Noel Ferguson, Trident Utilities

Latest news

1

Motorpoint celebrates milestone for Burnley store Motorpoint Burnley celebrates 25 years

Motorpoint celebrates milestone for Burnley store

25 Nov 2025

2

Spotlights shine bright on Blackpool transformation at magazine launch Lancashire Business View Magazine launch 125

Spotlights shine bright on Blackpool transformation at magazine launch

25 Nov 2025

3

Urgent appeal to businesses from Blackpool’s Big Food Project Claire Powell

Urgent appeal to businesses from Blackpool’s Big Food Project

24 Nov 2025

4

Trident Utilities expands sales team as it plans for growth Shay Duffy, Nigel Addison-Evans, Luka Ord-Johnson and Millie Hugo

Trident Utilities expands sales team as it plans for growth

24 Nov 2025

5

UVS expands team after 63 per cent increase in sales of Lucidity Controller Technology Matthew Orton UVS

UVS expands team after 63 per cent increase in sales of Lucidity Controller Technology

24 Nov 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

Help to grow management course
Help to grow - barriers to growth.png.png
LBV Hub Seminars
26 Sep 2025 - 16 Dec 2025

Help to grow management course

Preston Campus , Preston , PR1 2HE

09:00 - 15:00

RISE - Lancashire's unique leadership programme for women
thumbnail_Emma Weston Illustration WENDY BOWERS RISE Illustrstion.jpg.jpg
LBV Hub Seminars
22 Oct 2025 - 18 Mar 2026

RISE - Lancashire's unique leadership programme for women

East Lancashire Chamber of Commerce, Clayton le Moors, BB5 5JR

09:30 - 15:30

Women scaling up Blackpool Fylde and Wyre
LBV Hub Seminars
22 Oct 2025 - 09 Jan 2026

Women scaling up Blackpool Fylde and Wyre

The Small Business Academy, Blackpool, FY4 5JX

09:30 - 15:30

Preston Freelancer Meet-Up: November
NovFreelancer version 2 .png.png
LBV Hub Networking
26 Nov 2025 - 26 Nov 2025

Preston Freelancer Meet-Up: November

Society1 Coworking Space, Preston, PR1 3LT

10:00 - 11:30

Lancashire Business Day 2025
241122lbvlancashiredaylhp0647web
Networking
27 Nov 2025

Lancashire Business Day 2025

Burnley FC , Burnley, BB10 4BX

12:00 - 17:00

Lancashire post Budget analysis finance leaders events
MHA-BTI Logo_black (002).jpg.jpg
LBV Hub Networking
27 Nov 2025 - 27 Dec 2025

Lancashire post Budget analysis finance leaders events

Farington Lodge Hotel, Stanifield Lane, Farington, Preston, PR25 4QR

08:00 - 10:00

The PM+M Autumn Budget seminar - East Lancashire
Autumn Budget event East Lancashire
LBV Hub Seminars
27 Nov 2025 - 27 Nov 2025

The PM+M Autumn Budget seminar - East Lancashire

Crow Wood Hotel, Burnley, BB12 0RT

08:00 - 10:30

Lancashire Construction Connections
LLC Logo Main.jpg.jpg
LBV Hub Networking
27 Nov 2025 - 27 Nov 2025

Lancashire Construction Connections

Blues Bar, Ewood Park, Blackburn, BB2 4JF

14:00 - 16:00

Blackburn Budget Breakfast Seminar
1.jpg.jpg
LBV Hub Seminars
28 Nov 2025 - 28 Nov 2025

Blackburn Budget Breakfast Seminar

Premier Suite, Blackburn Rovers, Ewood Park, Blackburn, BB2 4JF

07:30 - 10:30

Navigating making tax digital for Income Tax
mtd event LinkedIn.jpg.jpg
LBV Hub Seminars
03 Dec 2025 - 03 Dec 2025

Navigating making tax digital for Income Tax

Junction 4 Skatepark , Darwen, BB3 0AJ

08:00 - 10:30

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV124 Online Graphic
Subscribe now

Weekly news bulletin