SEO 24/7 relaunches as novi.digital

Digital marketing agency novi.digital unveiled its new brand and website at Lancaster’s InfoLab21. The launch event was well attended by clients, industry names, and representatives of Lancashire’s best businesses among many others.

novi-digitalThe novi brand has been nearly two years in the making, evolving from SEO 24/7, originally founded in 2009.

Over a series of workshops the novi.digital team opened up new perspectives on digital marketing for those in attendance, offering a real insight into what the agency can offer its clients.

As a Google Premier Partner. Novi.digital was assisted by a video conference from its personal Google Agency Manager discussing the changing face of search advertising in the mobile era and Workshop Media was on hand to discuss the increasing importance of video to online marketing.

Lively discussion ensued in each workshop and continued following them, with a great deal of discussion of topics raised and how they applied in each specific situation.

Another standout presentation – so popular it was offered twice – was given by Mind Lancashire, the local face of the national charity Mind which looks to improve well-being and mental health awareness in the workplace. The focus here was on five things that can be done during your working day to improve your mental wellbeing, and many walked away with a determination to begin.

Topping off an exciting and jam-packed afternoon was a performance by mezzo soprano Anna Cooper who performed a great mixture of opera old and new to great applause over canapes and champagne (provided by the Café21).

“It’s been a fantastic day, and the culmination of a lot of hard work from the team,” said novi managing director, Aaron Crewe. “The positive energy here today has been incredible and everyone I’ve spoken to has come away with a reinvigorated understanding of what our agency and our partners presenting today can offer them.” “Digital Marketing is well-established now, but it’s still not clearly understood by all. We believe in transparency – what we continue to provide for our clients has resulted in a proven record of achievement and we know that by creating clear communication channels between our teams and our clients that everyone has a better chance of achieving success.”