Senegal deal adds to What More's global footprint

Burnley-based plastics manufacturer What More UK is now exporting to Senegal, representing its 73rd export market.

The company produces plastic housewares, cookware and bakeware. Its ranges proudly hold Made in Britain status and What More has won The Queen’s Award for Enterprise in recognition of its export growth.

Tony Grimshaw, director at What More UK, said: “The Made in Britain logo means quality and is internationally recognised. Our international sales team put in a lot of hard work and dedication to make these things happen; one of their focuses at the moment is extending our customer base in the countries that we already ship our products to but they just can’t help finding new countries, too!

“We are thankful for the continued forming of relationships with so many countries, ranging from Vietnam and Canada to Azerbaijan and Africa.

Who knows, one day we could ship to every country in the world.

"Working closely with The Department for International Trade and East Lancs Chamber of Commerce has allowed fantastic things to happen for the company. Who knows, one day we could ship to every country in the world – we’re already part way there, exporting to 37% of countries."

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