Root Fifty-Two appoint Michael Barker as creative director

Burnley-based branding and marketing agency Root Fifty-Two, is delighted to announce the promotion of Michael Barker to the role of creative director in a strategic move to enhance the agency's creative capabilities across its wide range of clients.

With more than 13 years' experience as a designer, Michael brings a wealth of expertise and a fresh perspective to this new role.  

Having previously spent seven years at a Manchester-based design agency, Michael sought to work closer to his Clitheroe home, joining Root Fifty-Two as a graphic and web designer in May 2020.

Michael quickly made an impact with his exceptional design skills and branding insight, and subsequently, was promoted to creative lead.

Now, in his new role as creative director, Michael will lead Root Fifty-Two’s talented team of creatives, designers and marketers, inspiring them to develop world-class work in line with the agency’s strategic vision. 

With a deep understanding of client needs and his ability to deliver compelling projects, Michael has consistently driven success for the agency and its clients. 

Kimberley Thompson, managing director of Root Fifty-Two, said: “Michael’s promotion to creative director marks a significant step forward for the agency. 

“His forward-thinking approach will be invaluable as we continue to grow and deliver more value to our clients.” 

Michael added: “Becoming creative director is the pinnacle of any designer’s ambitions, and I’m so proud to be given the opportunity.

"As well as working with our whole team in creating and delivering effective work, I also want to expand our reach and influence and create an inspiring place to work. I’m really looking forward to seeing how far we can take the agency.” 

For more information about Root Fifty-Two and its services, please visit rootfiftytwo.co.uk