Roadshow Promotions continue to support UK Product launches

Lancashire-based Roadshow Promotions continues to help major brands take their products on the road with innovative promotional buses.

By transforming single-decker and double-decker buses into fully branded mobile marketing hubs, Roadshow Promotions ensures businesses can engage directly with their target audience in a dynamic and impactful way.

Unlike traditional static advertisements or venue-based launches, promotional buses bring brands directly to customers.

Travelling through neighbourhoods, towns, cities, and communities, these buses act as moving advertisements while also providing immersive brand experiences at high-footfall locations such as supermarkets, shopping centres, business parks, and community events.

Whether people are shopping, commuting, or socialising, Roadshow Promotions ensures brands meet them where they are.

Roadshow Promotions manage all aspects of promotional bus campaigns, from exterior branding and interior design to route planning and event logistics.

This service ensures businesses can focus on their product and customers rather than the complexities of event coordination.

Promotional buses are cost-effective and fully customisable, they can be tailored to function as a showroom, hospitality suite, interactive display, or mobile retail space.

This eliminates the need for multiple venues, investing in expensive static advertising, or dealing with complicated set ups.

Big brands have already benefited from Roadshow Promotions’ expertise with their product launches.

For example, the company provided Leonardo Hotels with a fully branded bespoke double-decker promotional bus featuring a meeting space, promotional displays, and digital screens.

As well as, a full Leonardo Hotel bedroom, complete with a bed, desk, and wall art.

Roadshow Promotions also helped the renowned Swiss ski resort, Verbier.

Their promotional bus featured an outdoor video screen as well as a modular interior design with a hospitality area, carefully curated to reflect the brand and immerse customers in the ambience of the ski resort.

Additionally, Roadshow Promotions also helped Johnson & Johnson with their marketing tour for their Ethicon brand of surgical equipment, visiting hospitals and providing surgeons hands on experience with the surgical equipment.

Roadshow Promotions help brands to stand out, delivering memorable and engaging experiences that connect products with the right audience.

For businesses looking to take their product launch on the road with a promotional bus, contact Roadshow Promotions today.