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How everything has changed in the last two months since writing my column about ‘scaling versus growing’ is fairly surreal to say the least.
In early 2020, Lancashire County Council launched the new Two Zero brand, part of the council’s scale-up service. The ambitious brand had started to build profile and resonate in the minds of business owners and influencers. A number of pilot programmes had started and were due to complete in late summer of 2020.
Then came Covid-19 and lockdown!
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