PM+M has expanded its brief with 21Digital to provide an extensive lead generation programme for its accountancy, business advisory and financial planning services.
With offices in Blackburn, Bury and Burnley, PM+M is recognised as a leading accountancy and advisory firm in Lancashire, employing a team of over 140 to provide services to both businesses and individuals.
Blackburn-based 21Digital was first commissioned by PM+M in 2019 to deliver a new version of its brochure website to freshen up the firm’s online presence and better represent the range of services offered.
The agency has now won an expanded contract to deliver a new lead generation campaign to promote PM+M’s services to its full range of customers, with an initial focus on further increasing awareness and understanding of its financial planning provision.
Terri Green, marketing and business development manager at PM+M, said: “Our aim is to help our clients achieve more. To do this, we work collaboratively across the firm to provide a tailored solution for our clients with a commitment to providing excellence in every way.
“We recognise the importance of our team in delivering these successes and have built PM+M to be a supportive and fun working environment where we focus on being the best version of ourselves – the best at what we do and how we do it.
“21Digital delivered excellent results previously when they redesigned our website and we are aware of their track record and success rate with lead generation, so they were the obvious choice as a partner for the next step in our online evolution.”
21Digital managing director Sam Fletcher said: “PM+M are a great team to work with and we are very pleased to be working with them on this extended brief.
“As well as improving targeted lead generation, we will also be working on promoting a number of further innovative solutions to enhance the online customer experience for PM+M’s clients.”
Based at offices on Blackburn’s Trident Park, 21Digital is a multi-award-winning agency specialising in lead generation and ecommerce, providing digital marketing services including web design, web development, SEO, Google Ads, digital consultancy, social media marketing and email marketing.
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