This gives merchants the flexibility to grow their hosting resources to significant levels quickly and easily, without the traditional restraints associated with physical hardware.
Nublue’s product and support manager Ewan MacLeod further outlines the benefits of AWS hosting: “By marrying the advantages of hosting your website on the AWS Cloud with our advanced management and excellent customer support, you gain the benefits of hardware redundancy and swift resource upgrades to meet your business needs – while we look after your hosting for you, handling complex systems on your behalf so you can focus on the success and growth of your ecommerce store.” Nublue’s technical director Tom Ashworth says: “Cloud infrastructure provides Merchants with exceptional performance, unrivalled flexibility, agility and resource availability. In an increasingly agile business world we think that AWS ecommerce hosting is the future. We're thrilled to bring all the benefits of cloud infrastructure to our clients with our Managed AWS Ecommerce hosting.”