Experienced marketer delivers career advice through new podcast

By seoBusiness

22 Aug 2024

Marketing Big Sister

A Preston based marketing expert who has worked in partnership with seoBusiness for more than a decade has launched a new podcast to help the next generation get ahead in the industry.

Ana Rogerson is a marketing professional turned entrepreneur with over 13 years of marketing experience.

Her journey within the marketing realm commenced in 2010, progressing through various roles such as marketing director and head of EMEA marketing for UK and US software companies. Throughout her career, she has undertaken diverse responsibilities within marketing departments gaining a comprehensive skill set and a nuanced understanding of the field.

We first met Ana in 2011, and since then she has come to think of us as her “go-to SEO agency”. We have worked together on SEO and website development projects for local as well as international companies.

Now Ana has launched a new podcast and we’re thrilled to have been a sponsor since the very first episode.

Ana says: “As a marketing novice, I had to navigate the complex world of marketing on my own. I missed the guidance of a more experienced marketer until I joined a larger company with a marketing department.

“I also felt that, though I’ve studied marketing at both undergraduate and graduate level, once out of university, I lacked many of the practical skills required on the job and the understanding of what a marketing role actually entailed.

“Now, I want to give back and be the voice of experience for those who are or will be in the same position as myself at the start of their careers. I think few things in life are as fulfilling as helping people succeed.”

The podcast aims to inform, encourage and counsel aspiring and struggling marketers (students, graduates or marketers who are out of a job or feeling stuck and unhappy in their current roles) with the help of guests and sponsors animated by the same desire.

The goal is to offer fresh perspectives to marketers and to encourage the current and next generation of marketers.

The Your Marketing Big Sister podcast is now available to hear through all the usual channels and via Ana’s own website: https://www.anarogerson.com/podcast 

Latest news

1

Lancashire inspires next generation of cyber specialists with activities Cyber Education Week

Lancashire inspires next generation of cyber specialists with activities

07 Feb 2025

2

Harris Your Place project enters final fit-out phase Michael Conlon, Chairman of Conlon Construction handing over The Harris ceremonial key to Councillor Anna Hindle, Cabinet Member for Culture and Arts at Preston City Council

Harris Your Place project enters final fit-out phase

07 Feb 2025

3

PM pledges nuclear power surge EDF Heysham

PM pledges nuclear power surge

07 Feb 2025

4

Rayner “hopeful” of an elected mayor by 2026 Angela Rayner

Rayner “hopeful” of an elected mayor by 2026

07 Feb 2025

5

University of Cumbria announces new international partnership

University of Cumbria announces new international partnership

06 Feb 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
Skills Bootcamp in Procurement - Cohort 3
Blue-Modern-Land-Travel-Youtube-Thumbnail-2-1024x576.png.png
LBV Hub Awards
14 Jan 2025 - 18 Mar 2025

Skills Bootcamp in Procurement - Cohort 3

Community & Business Partners CIC, Blackburn, BB2 3UA

09:30 - 13:00

Police Apprenticeship event
Student Centre Autumn 2022.jpg.jpg
LBV Hub Social
12 Feb 2025 - 12 Jan 2025

Police Apprenticeship event

University of Central Lancashire, Foster Social Space , Preston , PR1 2HE

16:00 - 19:00

February Preston Tech Connection Meet-Up: Tech & Our Planet
PRESTON TECH CONNECTION jan.ai.png.png
LBV Hub Networking
12 Feb 2025 - 12 Feb 2025

February Preston Tech Connection Meet-Up: Tech & Our Planet

Society1 Coworking Space, Preston, PR1 3LT

18:00 - 19:30

Amber River True Bearing Quarterly Investment Seminar
LBV Hub Seminars
13 Feb 2025

Amber River True Bearing Quarterly Investment Seminar

Mercure Blackburn Dunkenhalgh Hotel & Spa, Blackburn Rd, Clayton-le-Moors, Blackburn, Lancashire, BB5 5JP

16:00 - 18:00

The Business Network Central & East Lancashire
LBV Hub Networking
13 Feb 2025 - 13 Feb 2025

The Business Network Central & East Lancashire

Mytton Fold, Langho, BB6 8AB

11:30 - 14:15

Sub36 Networking - Behind the beans
Sub36 Social1200atkinsons 1
Networking
14 Feb 2025

Sub36 Networking - Behind the beans

Atkinsons Speciality Coffee, Lancaster, LA1 1 EX

09:00 - 11:30

National Apprenticeship Week 2025 Celebration - Business Breakfast Showcase
Student Centre Autumn 2022.jpg.jpg
LBV Hub Networking
14 Feb 2025 - 14 Jan 2025

National Apprenticeship Week 2025 Celebration - Business Breakfast Showcase

Media Factory , Preston, PR1 2HE

08:00 - 10:00

CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

Level 3 Emergency First Aid at Work Course - In Person
RKMS ACADEMY LOGO - BLACK AND ORANGE.png.png
LBV Hub Webinar
26 Feb 2025 - 26 Feb 2025

Level 3 Emergency First Aid at Work Course - In Person

RKMS Group , Blackpool, FY42DP

09:30 - 17:00

Preston Freelancer Meet-Up: February
Freelancer Meet-Up Feb.png.png
LBV Hub Networking
26 Feb 2025 - 26 Feb 2025

Preston Freelancer Meet-Up: February

Society1 Coworking Space, Preston, PR1 3LT

10:00 - 11:30

Employment Law, Tax and Payroll Update - East Lancashire
PM and M event
LBV Hub Seminars
26 Feb 2025 - 26 Feb 2025

Employment Law, Tax and Payroll Update - East Lancashire

Accrington Stanley Football Club, Accrington, BB5 5BX

08:00 - 10:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV120 Online Graphic 1
Subscribe now

Weekly news bulletin