Beware of these emerging technology threats in 2024

BLOG Beware of These 2024 Emerging Technology Threats.png.png

The average cost of a data breach last year was £3.5m. This is an increase of 15 per cent over three years. As we step into 2024, it's vital to be aware of emerging technology threats. Ones that could potentially disrupt and harm your business.

Technology is evolving at a rapid pace and with it bringing new opportunities and challenges for businesses and individuals alike. Some innovations can pose serious threats to your business’s digital security, privacy, and safety.

In this article, Jonathan Cundliffe, owner of J700 Group, a Lancashire IT Support and cyber security provider highlights some emerging technology threats to be aware of in 2024.

Data Poisoning Attacks

Data poisoning involves corrupting datasets used to train AI models. By injecting malicious data, attackers can skew algorithms' outcomes. This could lead to incorrect decisions in critical sectors like healthcare or finance. Some actions are vital in countering this insidious threat. These include protecting training data integrity and implementing robust validation mechanisms.

Businesses should use AI-generated data cautiously. It should be heavily augmented by human intelligence and data from other sources.

5G Network Vulnerabilities

The widespread adoption of 5G technology introduces new attack surfaces. With an increased number of connected devices, the attack vector broadens. IoT devices, reliant on 5G networks, might become targets for cyberattacks. Securing these devices and implementing strong network protocols is imperative. Especially to prevent large-scale attacks.

Ensure your business has a robust mobile device management strategy. Mobile is taking over much of the workload, Organisations should properly track and manage how these devices access business data.

Quantum Computing Vulnerabilities

Quantum computing, the herald of unprecedented computational power, also poses a threat. Its immense processing capabilities could crack currently secure encryption methods. Hackers may exploit this power to access your companies sensitive data. This emphasises the need for quantum-resistant encryption techniques to safeguard digital information.

Artificial Intelligence (AI) Manipulation

AI, while transformative, can be manipulated. Cybercriminals might exploit AI algorithms to spread misinformation. They are already creating convincing deepfakes and automating phishing attacks. Vigilance is essential as AI-driven threats become more sophisticated. It demands robust detection mechanisms to discern genuine from malicious AI-generated content.

Augmented Reality (AR) and Virtual Reality (VR) Exploits

AR and VR technologies offer immersive experiences. But they also present new vulnerabilities. Cybercriminals might exploit these platforms to deceive users, leading to real-world consequences.

Ensuring the security of AR and VR applications is crucial. Especially to prevent user manipulation and privacy breaches. This is very true in sectors like gaming, education, and healthcare.

Ransomware Evolves

Ransomware attacks have evolved beyond simple data encryption. Threat actors now use double extortion tactics. They steal sensitive data before encrypting files. If victims refuse to pay, hackers leak or sell this data, causing reputational damage.

Some defences against this evolved ransomware threat include:

  • Robust backup solutions
  • Regular cybersecurity training
  • Proactive threat hunting

Supply Chain Attacks Persist

Supply chain attacks remain a persistent threat. Cybercriminals infiltrate third-party vendors or software providers to compromise larger targets. Strengthening supply chain cybersecurity is critical in preventing cascading cyber incidents. Businesses can do this through rigorous vendor assessments, multi-factor authentication, and continuous monitoring.

Biometric Data Vulnerability

Biometric authentication methods, such as fingerprints or facial recognition, are becoming commonplace. But users can't change biometric data once compromised, like they can passwords. Protect biometric data through secure encryption. Ensure that service providers follow strict privacy regulations. These are paramount to preventing identity theft and fraud.

Advanced Phishing Attacks

Phishing attacks are one of the oldest and most common forms of cyberattacks. These attacks are becoming more sophisticated and targeted thanks to AI. For example, hackers customise spear phishing attacks to a specific individual or organisation. They do this based on online personal or professional information.

Another example is vishing attacks. These use voice calls or voice assistants to impersonate legitimate entities. They convincingly persuade victims to take certain actions.

Ongoing employee phishing training is vital. As well as automated solutions to detect and defend against phishing threats.

Tips for Defending Against These Threats

As technology evolves, so do the threats that we face, therefore it’s important to be vigilant and proactive.

Here are some tips that can help:

  1. Educate yourself and others about the latest technology threats.
  2. Use strong passwords and multi-factor authentication for all online accounts.
  3. Update your software and devices regularly to fix any security vulnerabilities.
  4. Avoid clicking on suspicious links or attachments in emails or messages.
  5. Verify the identity and legitimacy of any callers or senders. Do this before providing any information or taking any actions.
  6. Back up your data regularly to prevent data loss in case of a cyberattack.
  7. Invest in a reliable cyber insurance policy. One that covers your specific needs and risks.
  8. Report any suspicious or malicious activity to the relevant authorities.

Need Help Ensuring Your Cybersecurity is Ready for 2024?

Last year’s solutions might not be enough to protect against this year’s threats. Don’t leave your security at risk. J700 Group can help you with a thorough cybersecurity assessment, so you know where you stand.

Please contact Angelina or Deon on 0333 7721 700 or email [email protected] today to schedule a no obligation chat with one of our experts.

About J700 Group Limited

J700 Group provide effective IT support services and cyber security that enable your business to have secure, responsive and reliable information technology, keeping it running smoothly 24/7. Above this though, we are a family run company who truly care about our customer service and the business relationships we develop.

J700 Group are a Lancashire-based, family-run, professional and responsive, Managed Solutions Provider helping Businesses, to utilise Innovative IT Consultancy Services, Cloud Solutions, Cyber Security, Microsoft 365, Telecoms, Web Design and SEO solutions to propel their organisation to the next level and beyond.

As an experienced IT Support Provider, helping businesses across Lancashire & Manchester, if you need any assistance with your IT including IT Hardware, a Disaster Recovery Policy or Managed Backup Solutions please get in touch with one of our team.

Where to find us: Prinny Mill Business Centre, 68 Blackburn Road, Haslingden, Lancashire, BB4 5HL.

Enjoyed this? Read more from J700 Group Limited

Latest news

1

Carousel tax fraudster loses £90m court appeal Arif Patel

Carousel tax fraudster loses £90m court appeal

05 Nov 2026

2

Combined authority takes control of £45m adult skills fund Welding Bootcamp Learners In A Practical Lesson At Lancaster And Morecambe College

Combined authority takes control of £45m adult skills fund

05 Nov 2026

3

Legal View: Finding the right separation route Amy Harris Feat Img

Legal View: Finding the right separation route

05 Nov 2026

4

Panache Cruises in triple appointment Panachecruises

Panache Cruises in triple appointment

05 Nov 2026

5

Skiddle seals new investment to support European ambitions ben-sebborn-richard-dyer-skiddle.jpg

Skiddle seals new investment to support European ambitions

05 Nov 2026

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
LBV131 November/December Magazine Networking Event
LBV131 Magazine Launch Social720No Text 19 Nov 2026

LBV131 November/December Magazine Networking Event

The Landmark, School Lane, Burnley, BB11 1UF

08:30 - 10:30

Lancashire Business Day 2026
LBD26 WW Logo720 27 Nov 2026

Lancashire Business Day 2026

Burnley Football Club, BB10 4BX

12:00 - 17:00

Sub36 Reunion & Networking
03 Dec 2026

Sub36 Reunion & Networking

Burnley Football Club, BB10 4BX

15:00 - 17:00

Lancashire Net Zero Conference 2027
NZC27 Social 1200x800Generic 1 11 Feb 2027

Lancashire Net Zero Conference 2027

The Wellbeing Farm, Edgworth, Wheatsheaf Hill Farm, Plantation Road, BL7 0BY

09:30 - 02:00

Help to Grow: Management Course
Help To Grow 25 Sep 2026 - 15 Dec 2026

Help to Grow: Management Course

University of Lancashire, Preston, PR1 2HE

09:30 - 12:00

National Minimum Wage (NMW) and National Living Wage (NLW) Compliance
Untitled design (11).png.png 10 Nov 2026

National Minimum Wage (NMW) and National Living Wage (NLW) Compliance

Online - Microsoft Teams

11:00 - 11:45

Immigration changes on the horizon - what HR teams need to know
Immigration webinar.png.png 10 Nov 2026

Immigration changes on the horizon - what HR teams need to know

Online, via Microsoft Teams

12:00 - 12:45

Preston Tech Connection: People Behind The Ideas
11 Nov 2026

Preston Tech Connection: People Behind The Ideas

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 19:03

Ai in business: protect, innovate & grow
Door4 Forbes 12 Nov 2026

Ai in business: protect, innovate & grow

Brockholes Nature Reserve, Preston, PR5 0AG

09:00 - 12:00

Napthens' Cumbria Clay Shoot - for Penny Conservation Charity
N123_1200x400px_Title&Subtitle (1).png.png 12 Nov 2026

Napthens' Cumbria Clay Shoot - for Penny Conservation Charity

Leighton Hall Estate Storrs Lane, Carnforth, LA5 9ST

09:00 - 16:00

The Business Network Central and East Lancashire
12 Nov 2026

The Business Network Central and East Lancashire

Longridge House, Preston, PR3 2TB

11:30 - 14:15

Lancaster District Business Support Expo
Lancaster And Morecambe Logo 1 18 Nov 2026

Lancaster District Business Support Expo

The Platform, Morecambe, LA4 4DB

09:00 - 13:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV130 Online GraphicWebsite
Subscribe now

Weekly news bulletin