What your recruitment process says about your brand

taryn-wilkinson.jpg

Despite the rapidly changing business landscape around us, there are certain guiding principles that hold firm when it comes to the subject of recruitment.

It’s always about people. That means treating people with respect throughout the process, whether that process is in person, conducted on video or a combination of channels.

Moreover, the way an organisation treats people and manages the hiring process is a reflection of their leadership qualities and a demonstration of their values as an employer.

Whilst standards have been raised over recent years, as many recruiters and employers have focused more on achieving a positive experience for candidates, some processes still fall short of the mark. This can include a lack of regular communication, repetitive, time-consuming application processes, untrained or unprepared interviewers, no post interview feedback and a general lack of common courtesy and respect.    

The current War for Talent has been well reported and results from the CIPD’s 2021 Resourcing and Talent Planning Survey showed that 49 per cent of employers who attempted to recruit had difficulties in attracting suitable candidates. It’s the smart employers who invested in robust and candidate friendly recruitment strategies who have the competitive edge. The triumvirate relationship between employer, recruiter and candidate needs to be a strong effective partnership with streamlined but thorough processes and regular communication.   

At Walmsley Wilkinson, our recruitment methodology with our clients is conducted in a certain way. We call it the Walmsley Wilkinson Way.

We invest significant time to build effective and enjoyable working relationships with all the relevant stakeholders. We listen and act as a supportive partner; our many years of business leadership and proven skills in talent acquisition form the strong foundations for this. Prior to starting search activity, we agree a detailed project plan, a transparent summary of the opportunity and defined timescales. Achieving positive results for our clients within short timeframes is paramount.

Thorough insights and assessments of all shortlisted candidates are provided, and we are committed to ensuring that all candidates receive an excellent experience. This in turn ensures that our clients’ employer brands are recognised positively and that they are perceived as professional and approachable by all of those participating in the recruitment process.

Our interest and support continues long beyond the appointment date because we care about doing the right thing.

Ultimately, recruitment is a people process and therefore the people experience is key. How recruitment activity is managed says so much about the business and its brand. Well-designed hiring activity delivered with respect, courtesy and trust will ensure success.

In our 2022 recruitment landscape, this has never been more important.

Taryn Wilkinson,

Director,

Walmsley Wilkinson

Walmsley Wilkinson provides executive and management recruitment solutions to organisations on a regional, national & international basis. We operate ethically and transparently, continually focusing on achieving delivery, whilst always demonstrating exceptional customer service. We work closely and confidentially with our clients and our candidates to provide bespoke recruitment solutions.

Despite any challenging market conditions, no hiring challenge is too difficult, no brief is too specialist, no geography a problem – we specialise in identifying hidden talent. Our clients tell us they enjoy working with us – highly experienced, business savvy, trusted advisors, talent finders, problem solvers, results focused, collaborative, ideas people who engender confidence.

Passionate about all things People, Talent, Recruitment & Resourcing

Enjoyed this? Read more from Walmsley Wilkinson Executive Recruitment

Latest news

1

Made Smarter Digital Internship programme helps Lancashire SMEs Sahil Hathi, Sana Fatima, Kian Tavakoli, Milanka Manathunga

Made Smarter Digital Internship programme helps Lancashire SMEs

09 Feb 2026

2

King’s royal seal of approval for cheesemaker’s new HQ Matthew Hall

King’s royal seal of approval for cheesemaker’s new HQ

09 Feb 2026

3

£55m improvement programme gains momentum in east Lancs Burnley

£55m improvement programme gains momentum in east Lancs

09 Feb 2026

4

Preston Marriott is on the market Marriot

Preston Marriott is on the market

09 Feb 2026

5

Solomon Commercials gets green light for £14m Kingsway expansion The headquarter view of Solomon Commercials

Solomon Commercials gets green light for £14m Kingsway expansion

06 Feb 2026

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

RISE - Lancashire's unique leadership programme for women
thumbnail_Emma Weston Illustration WENDY BOWERS RISE Illustrstion.jpg.jpg
LBV Hub Seminars
22 Oct 2025 - 18 Mar 2026

RISE - Lancashire's unique leadership programme for women

East Lancashire Chamber of Commerce, Clayton le Moors, BB5 5JR

09:30 - 15:30

E-commerce in 2026: From stores to systems
PTC banner Feb 26.jpg.jpg
LBV Hub Networking
10 Feb 2026 - 10 Feb 2026

E-commerce in 2026: From stores to systems

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 19:30

Degree apprenticeship information sessions for businesses
student centre entrance.jfif.jpg
LBV Hub Webinar
10 Feb 2026 - 13 Feb 2026

Degree apprenticeship information sessions for businesses

University of Lancashire, Virtual event, -

10:00 - 09:30

The Business Network Central and East Lancashire
LBV Header (29).png.png
LBV Hub Networking
11 Feb 2026 - 11 Feb 2026

The Business Network Central and East Lancashire

Mytton Fold, Langho, BB6 8AB

11:30 - 14:15

The Ultimate Network – February
Logo.jpg.jpg
LBV Hub Networking
19 Feb 2026 - 19 Feb 2026

The Ultimate Network – February

Brockholes Nature Reserve, Samlesbury, PR5 0AG

16:00 - 18:00

Future Forward Business and Skills Summit
Future Forward Business & Skills Summit
LBV Hub Networking
20 Feb 2026

Future Forward Business and Skills Summit

Lancashire Energy HQ , Blackpool, FY4 2QS

08:00 - 11:00

Armed Forces Covenant Business Engagement
Logo.jpg.jpg
LBV Hub Seminars
24 Feb 2026 - 24 Feb 2026

Armed Forces Covenant Business Engagement

Morecambe Football Club, Morecambe, LA4 4TB

09:00 - 15:00

Preston Freelancer Meet-Up: February
LBV Hub Networking
26 Feb 2026 - 26 Feb 2026

Preston Freelancer Meet-Up: February

Society1, Coworking Space, Preston, PR1 3LT

10:00 - 12:00

Lancashire Lifesavers
Logo.jpg.jpg
LBV Hub Networking
03 Mar 2026 - 03 Mar 2026

Lancashire Lifesavers

The Story, Lancaster, LA1 1TH

10:15 - 11:15

Spring Forecast 2026 LIVE: Insights with PM+M
Spring Forecas.jpg.jpg
LBV Hub Seminars
03 Mar 2026 - 03 Mar 2026

Spring Forecast 2026 LIVE: Insights with PM+M

Blackburn Rovers Football Club (Red Rose Suite), Ewood Park, Blackburn , BB2 4JF

12:00 - 15:00

Chamber Breakfast Networking – March
Logo.jpg.jpg
LBV Hub Networking
03 Mar 2026 - 03 Mar 2026

Chamber Breakfast Networking – March

The Storey, Lancaster, LA1 1TH

08:00 - 10:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV124 Online Graphic
Subscribe now

Weekly news bulletin