What your recruitment process says about your brand

taryn-wilkinson.jpg

Despite the rapidly changing business landscape around us, there are certain guiding principles that hold firm when it comes to the subject of recruitment.

It’s always about people. That means treating people with respect throughout the process, whether that process is in person, conducted on video or a combination of channels.

Moreover, the way an organisation treats people and manages the hiring process is a reflection of their leadership qualities and a demonstration of their values as an employer.

Whilst standards have been raised over recent years, as many recruiters and employers have focused more on achieving a positive experience for candidates, some processes still fall short of the mark. This can include a lack of regular communication, repetitive, time-consuming application processes, untrained or unprepared interviewers, no post interview feedback and a general lack of common courtesy and respect.    

The current War for Talent has been well reported and results from the CIPD’s 2021 Resourcing and Talent Planning Survey showed that 49 per cent of employers who attempted to recruit had difficulties in attracting suitable candidates. It’s the smart employers who invested in robust and candidate friendly recruitment strategies who have the competitive edge. The triumvirate relationship between employer, recruiter and candidate needs to be a strong effective partnership with streamlined but thorough processes and regular communication.   

At Walmsley Wilkinson, our recruitment methodology with our clients is conducted in a certain way. We call it the Walmsley Wilkinson Way.

We invest significant time to build effective and enjoyable working relationships with all the relevant stakeholders. We listen and act as a supportive partner; our many years of business leadership and proven skills in talent acquisition form the strong foundations for this. Prior to starting search activity, we agree a detailed project plan, a transparent summary of the opportunity and defined timescales. Achieving positive results for our clients within short timeframes is paramount.

Thorough insights and assessments of all shortlisted candidates are provided, and we are committed to ensuring that all candidates receive an excellent experience. This in turn ensures that our clients’ employer brands are recognised positively and that they are perceived as professional and approachable by all of those participating in the recruitment process.

Our interest and support continues long beyond the appointment date because we care about doing the right thing.

Ultimately, recruitment is a people process and therefore the people experience is key. How recruitment activity is managed says so much about the business and its brand. Well-designed hiring activity delivered with respect, courtesy and trust will ensure success.

In our 2022 recruitment landscape, this has never been more important.

Taryn Wilkinson,

Director,

Walmsley Wilkinson

Walmsley Wilkinson provides executive and management recruitment solutions to organisations on a regional, national & international basis. We operate ethically and transparently, continually focusing on achieving delivery, whilst always demonstrating exceptional customer service. We work closely and confidentially with our clients and our candidates to provide bespoke recruitment solutions.

Despite any challenging market conditions, no hiring challenge is too difficult, no brief is too specialist, no geography a problem – we specialise in identifying hidden talent. Our clients tell us they enjoy working with us – highly experienced, business savvy, trusted advisors, talent finders, problem solvers, results focused, collaborative, ideas people who engender confidence.

Passionate about all things People, Talent, Recruitment & Resourcing

Enjoyed this? Read more from Walmsley Wilkinson Executive Recruitment

Latest news

1

Three in a row for Lancaster accountants at national awards The Team At Ics Celebrating Their Win

Three in a row for Lancaster accountants at national awards

15 Oct 2026

2

Victorian Plumbing records 11 per cent revenue increase Victorian Plumbing staff

Victorian Plumbing records 11 per cent revenue increase

15 Oct 2026

3

Preparation matters for MTD changes Bilal Piperdy

Preparation matters for MTD changes

15 Oct 2026

4

Training for scheme to boost number of women in technology Aerial photo of Lancaster University Campus

Training for scheme to boost number of women in technology

15 Oct 2026

5

Warden wins contract for Manchester Christmas Markets Warden Three Year Christmas Markets Resized

Warden wins contract for Manchester Christmas Markets

14 Oct 2026

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
Sub36 Awards 2026
Sub36 WW Logo720 16 Oct 2026

Sub36 Awards 2026

Park Hall Hotel & Spa, Chorley, PR7 5LP

18:30 - 00:30

LBV131 November/December Magazine Networking Event
LBV131 Magazine Launch Social720No Text 19 Nov 2026

LBV131 November/December Magazine Networking Event

The Landmark, School Lane, Burnley, BB11 1UF

08:30 - 10:30

Lancashire Business Day 2026
LBD26 WW Logo720 27 Nov 2026

Lancashire Business Day 2026

Burnley Football Club, BB10 4BX

12:00 - 17:00

Help to Grow: Management Course
Help To Grow 25 Sep 2026 - 15 Dec 2026

Help to Grow: Management Course

University of Lancashire, Preston, PR1 2HE

09:30 - 12:00

Building Brands (and workplaces) That Are Accessible For Everyone
Wyqfi3-wowjag-heczop.jpg.jpg 16 Oct 2026

Building Brands (and workplaces) That Are Accessible For Everyone

Neuro Spark Training Solutions, Burnley , BB11 2AS

09:30 - 16:00

Chamber Business Lunch with Leanne Lucas, Founder of Let’s Be Blunt CIC
Lancaster And Morecambe Logo 1 16 Oct 2026

Chamber Business Lunch with Leanne Lucas, Founder of Let’s Be Blunt CIC

Lancaster Golf Club, Lancaster, LA2 0AJ

11:00 - 14:00

St Catherine's Skydive, October
Skydive 17 Oct 2026

St Catherine's Skydive, October

Black Knight Parachute Centre, Lancaster, LA2 0DY

09:00 - 17:00

Commercial Planning Application workshop
Commercial Planning Workshop 20 Oct 2026

Commercial Planning Application workshop

Online, Accrington , BB5 0PF

12:00 - 13:00

Mock Tribunal - step inside an employment tribunal… without the risk
LBV Website Events GraphicMock Tribunal 21 Oct 2026

Mock Tribunal - step inside an employment tribunal… without the risk

Online, Preston, PR1 3JD

09:30 - 12:30

They’ve Already Decided About You – Sales Geek Sales Club: how buyers judge you before you speak – and what to do about it
Lancaster And Morecambe Logo 1 21 Oct 2026

They’ve Already Decided About You – Sales Geek Sales Club: how buyers judge you before you speak – and what to do about it

Lancaster & Morecambe College, Lancaster, LA1 2TZ

08:00 - 10:00

Preston Freelancer Meet-Up: October
Freelance Meet Up 22 Oct 2026

Preston Freelancer Meet-Up: October

Society1, 9-10 Cross Street, Preston, PR1 3LT

10:00 - 12:00

North West Business Expo
LBV Website Events GraphicBusiness Expo 1 23 Oct 2026

North West Business Expo

Toughsheet Stadium , Bolton, BL6 6JW

09:00 - 15:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV130 Online GraphicWebsite
Subscribe now

Weekly news bulletin