Vouch launches for local businesses

Following the success of its gift voucher scheme for the hospitality sector, Hotfoot Design has launched Vouch to allow local businesses to sell gift vouchers for their products and services.

The gift voucher website, developed by the Lancaster-based creative agency, enables independent businesses to reach customers across Lancashire and beyond.

The vouchers can be used to purchase a range of experiences, from spa days to nights away, fine dining and brewery tours, all from one easy to use website.

Aidan Watt, technical director at Hotfoot Design, said: “We believe in supporting independent businesses that deserve to thrive.

"Vouch makes it easy to discover original gift voucher experiences for friends and loved ones, whilst supporting businesses in the local area. The website will be a great showcase for all the fantastic experiences we have to offer here in Lancashire and the North West.”

The arrival of Vouch follows the successful launch of Regalo, a gift voucher platform for hospitality, luxury retail and experience businesses.

Gift vouchers are a profitable market, with more than £5.6bn generated in gift voucher sales in the UK each year, and the revenue stream has also been shown to increase loyalty, footfall and sales.

Guy Cookson, marketing director at Hotfoot Design, added: “The launch of Regalo two years ago was a reaction to the fact that gift vouchers are continuing to be a growing source of revenue for businesses. Vouch was the next obvious step for us.

"With so many fantastic businesses signing up to Regalo, particularly across Lancashire and the North West, it made sense to offer local people, and those who love visiting our wonderful region, a place where they could access gifts and experiences all in one easy to use location.” Gift vouchers for Lancashire businesses, including DF Studio, the Sun Hotel & Bar, Arteria, Lancaster Brewery, Sue Shields Spa, and artisan wine provider Provino, as well as from companies in nearby counties, such as Cumbria-based Heart of the Lakes holiday cottages, will be available to purchase from the site.