Utter Creatives launches Advent of Change in Waitrose and John Lewis

By Utter Creatives Ltd

19 Nov 2021

utter-creatives-june-2021-low-res-13.jpg

Utter Creatives design and branding agency has designed the Christmas merchandise for non-profit organisation Advent of Change.

The product designs include calendars, candles and crackers containing celebrity ‘best bad jokes’. Advent of Change is a non-profit organisation with a mission to “make the world a more fair, equal and sustainable place by creating beautiful products that donate to, and raise awareness for, multiple charities with one single purchase.”

Dee, the head creative at Utter Creatives, and Kristina who founded Advent of Change started working together on the Calendar last year in 2020. Since then, Advent of Change products have raised a record amount of £235,000 in 2020. This year, the calendar is hoping to surpass that target in order to raise money and awareness for the 48 charities in their repertory. 

Creative director Dee Darcy said: “it’s been a highlight for us, and amazing to see my agency’s work appear so prominently on the high street.” “This year’s products have already been featured in Hello and Grazia magazine, so we are getting lot’s of coverage, and are well on the way to smashing last years target”

Each Advent calendar has 24 doors which reveal a recipient charity upon opening and tells you how your money will be used to help that charity. The idea behind the calendar is that it will brighten up your Christmas countdown by giving you the satisfaction that you have helped change the world with its purchase. 

The Charity Advent Calendar has experienced overwhelming success being a John Lewis best-seller, it also received an award from the Prime Minister and glowing support from Sir Richard Branson. Advent of Change has released a series of Advent Calendars and products. Alongside the Charity Advent Calendar there is the Children’s and Premium Charity Advent Calendar. The range also includes candles, crackers, bauble and pin badge. The Christmas bauble displays 10 individually designed stars which represent a charity and donation each and the Christmas Crackers each contain a ‘best bad joke’ from a famous celebrity. 

The designs that can be seen across their products and packaging are hand illustrated with stars to attune with the essence of brightening your countdown and of course with Christmas. Utter Creatives said: “It's been amazing to have been involved in this project for the second year running and [Advent of Change] are already smashing their sales target.” 

Kristina Salceanau who founded Advent of Change in 2018 started the project alongside her full-time job. She remarks that “[Dee] has been able to seamlessly transition her style between our products, whilst still being distinctively Advent of Change, as well as creating innovative concepts, spanning premium looks, to fun, engaging children's items.” 

Both Dee, Utter Creatives and Advent of Change hope that this year’s product launch is just as successful as the design from last year. Calendars, crackers, baubles and candles are all now available in Waitrose and partner stores including John Lewis. 

Latest news

1

Preston frozen dough brand has new celebrity shareholders Ant and Dec and Amy and Chris Cheadle

Preston frozen dough brand has new celebrity shareholders

18 Jul 2025

2

Wellbeing focused co-working space with its own pub in Burnley gets ready for launch Dave Scholes and Malcolm Ireland

Wellbeing focused co-working space with its own pub in Burnley gets ready for launch

18 Jul 2025

3

UK's pioneering Combat Air Flying Demonstrator is revealed Flying Combat Air Demonstrator

UK's pioneering Combat Air Flying Demonstrator is revealed

17 Jul 2025

4

A fresh brew for The Printed Cup Company The Printed Cup Company

A fresh brew for The Printed Cup Company

17 Jul 2025

5

Joe Diston from Beever and Struthers appointed to new Global IFRS leader for HLB International Joe Diston

Joe Diston from Beever and Struthers appointed to new Global IFRS leader for HLB International

17 Jul 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
Lancashire Built Environment Conference 2025
BEC 315 X 315 Px
Networking
25 Sep 2025

Lancashire Built Environment Conference 2025

Blackpool Football Club, Blackpool, FY1 6HX

08:30 - 13:00

CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

Preston Tech Connection: Web3 is Dead. Or is It?
July Longer Banner.jpg.jpg
LBV Hub Networking
29 Jul 2025 - 29 Jul 2025

Preston Tech Connection: Web3 is Dead. Or is It?

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 19:30

Preston Freelancer Meet-Up: July
Longer July Banner.jpg.jpg
LBV Hub Networking
31 Jul 2025 - 31 Jul 2025

Preston Freelancer Meet-Up: July

Society1, Coworking Space, Preston, PR1 3LT

10:00 - 11:30

Advantage: AI – A Workshop for Business Leaders – August 14th
Navy--Event Tile.png.png
LBV Hub Seminars
14 Aug 2025 - 14 Aug 2025

Advantage: AI – A Workshop for Business Leaders – August 14th

Door4 Office, Burnley Wharf, Burnley, BB11 1JG

09:00 - 12:00

The Business Network Central & East Lancashire
LBV Header (24).png.png
LBV Hub Networking
21 Aug 2025 - 21 Aug 2025

The Business Network Central & East Lancashire

Mytton Fold, Langho, BB6 8AB

11:30 - 14:15

Morecambe Bay Walk
Walk.jpg.jpg
LBV Hub Awards
30 Aug 2025 - 30 Aug 2025

Morecambe Bay Walk

Arnside, CARNFORTH, LA5

09:30 - 14:00

Cumbria Business Expo 2025
https---cdn.evbuc.com-images-880461633-4862066883-1-original.20241022-110415.jpeg.jpg
LBV Hub Exhibitions
19 Sep 2025 - 19 Sep 2025

Cumbria Business Expo 2025

Carlisle Racecourse, Carlisle, CA2 4TS

09:00 - 15:00

Help to grow management course
Help to grow - barriers to growth.png.png
LBV Hub Seminars
26 Sep 2025 - 16 Dec 2025

Help to grow management course

Preston Campus , Preston , PR1 2HE

09:00 - 15:00

North West Business Expo 2025
https---cdn.evbuc.com-images-880456273-4862066883-1-original.20241022-105445.jpeg.jpg
LBV Hub Exhibitions
24 Oct 2025 - 24 Oct 2025

North West Business Expo 2025

Bolton Stadium Hotel, Bolton, BL6 6SF

09:00 - 15:00

Lancashire Business Day 2025
241122lbvlancashiredaylhp0647web
Networking
27 Nov 2025

Lancashire Business Day 2025

Burnley FC , Burnley, BB10 4BX

12:00 - 17:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV122 Online Graphic
Subscribe now

Weekly news bulletin