Santé Group enters lifestyle arena with new app

Preston-based health and protection business Santé Group has entered the lifestyle market with the launch of a new app.

The company appointed Jenna Collins as partnership development executive to oversee the app's development and launch.

MySanté provides a range of services covering health and care. Also Included in the app are lifestyle services, including legal assistance, cyber security services and exclusive discounts with retail and leisure operators.

Paul Nugent, Santé Group's chief executive, said: "Our offering has evolved over the years, especially post the pandemic when we saw that businesses wanted much more than insurance protection. Many SMEs we deal with wanted a partner that could provide a 360-degree service covering the many aspects of life that often provide sleepless nights. 

"We also identified that some employers needed a service which would provide a go-to place for their employees to help them remain productive, healthy and happy.

"We have seen a healthy demand for MySanté already, and over time, we'll build the MySanté app into a dedicated lifestyle division, where we see healthy growth given the changing life and work balance landscape."