Preston agency shortlisted for award after client’s Dragons’ Den success

Marketing agency every1 has been nominated for an award for its launch campaign of a board game that went on to secure investment on Dragons’ Den.

Accentuate, which launched in July 2014, challenges players to prove their mastery of regional and global accents. every1 brought the product to market with branding, packaging, and a mobile-friendly e-commerce website. The agency also supported the Accentuate Games business strategy by delivering a promotional strategy that included SEO, social media, video production and content marketing.

every1’s Managing Director Simon Clayton said: “This nomination is fantastic and a reflection of the strong talent we have at every1, and their strength to work solidly as a team. It just goes to show what you can achieve with a very modest budget, in launching and levitating a brand; even for start-ups like Accentuate Games.”

“The seamless connection between Accentuate and every1 created the real partnership we were looking for in our design, marketing and media partner.” The every1 team will find out if they have won on 21 October at the third annual NMA event in Manchester.