Poison Studio rebrands Bevlan Office Interiors

By Poison Studio

16 Feb 2024

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Bevlan Office Interiors, a respected name in the office furniture industry for over three decades, has recently undergone a striking transformation with a comprehensive rebranding effort led by Poison Studio.

This makeover aims to adapt to changing market dynamics, attract a more discerning clientele, and convey a modern, elegant image that resonates with high-end customers.

Wendy McBeath, managing director of Bevlan Office Interiors, shares her excitement: "As we step into this new phase with Bevlan Office Interiors, after over three decades of service, I am filled with unparalleled excitement. It’s been an honour to be part of the journey, witnessing the company's remarkable transformation into the Bevlan of today.”

The rebranding isn't just about looks – it's about capturing the essence of Bevlan's commitment to innovation and client satisfaction.

Adrian Trutkowski, founder of Poison Studio and creative director, adds: "I'm beyond excited to finally share this project with the world. It was a real privilege to rebrand a company which has been around much longer than I have. It's a big step for both Bevlan and Poison."

At the heart of the rebrand is a fresh brand identity that brings together Bevlan's diverse portfolio under one umbrella. Poison Studio's creativity shines through in the new logo – a signature-like emblem featuring a distinctive buffy letter 'b,' symbolising ownership and comfort, crucial factors for furniture buyers.

The colour palette, with two new shades of blue, ‘Midnight’ and ‘Sail’ alongside the revamped 'Bevlan Teal II,' exudes sophistication and modernity, blending continuity with innovation. Complementing the visual identity, the chosen typeface, Proxima Nova, lends a contemporary edge to Bevlan's messaging.

The revamped website, a key aspect of the rebrand, offers a seamless user experience with streamlined navigation and interactive elements. With a focus on product integration, the website reflects Bevlan's dedication to providing comprehensive solutions for clients.

Poison Studio's redesign extends beyond the digital realm to encompass Bevlan's marketing materials, social media content, and product brochures. This holistic approach reaffirms Bevlan's position as a leader in the North-West England office interiors market.

Looking ahead, Wendy McBeath emphasizes Bevlan's commitment to innovation and partnership: "Moving forward, our commitment remains unwavering: to continue providing innovative solutions for our clients' spatial needs and to forge new partnerships as we evolve. At Bevlan, we don't just see space; we see opportunities to redefine the way we work and thrive."

With a blend of tradition and modernity, Bevlan Office Interiors is ready to captivate high-end clientele while staying true to its core values of excellence and innovation. This rebrand sets a new standard in workspace aesthetics, reaffirming Bevlan's position as a trailblazer in the office interiors landscape.

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