Pleasure Beach Resort named among world’s best in Tripadvisor awards

Pleasure Beach Resort has been recognised as one of the world’s top theme parks, securing a place in Tripadvisors 2026 Travellers’ Choice Awards: Best of the Best Things To Do. 

The Seaside attraction ranked sixth in Europe and 10th globally in the Amusement and Water Parks category, making it the top rated theme park inside of the UK.

 Other UK parks featured inside Europe’s top 20 include Paultons Park (eighth), Alton Towers (14th) and Drayton Manor (18th)

Amanda Thomson, chief executive of Pleasure Beach Resort, said: “The theme park industry is operating at an incredibly high standard, so to be recognised not just as one of Europe’s best but among the world’s finest is a real honour. 

“Guest experience is at the heart of what we do, and these results are a wonderful reflection of that commitment. I’m really looking forward to taking that on-park experience to the next level with the opening of our ride, Aviktas.”

The Travellers’ Choice: Best of the Best Awards celebrate the highest standard of excellence in travel, with the honour being held by fewer than one% of listings on Tripadvisor. Rankings are determined by the volume and quality of reviews submitted to the platform over the past 12 months. 

The recognition adds another accolade to what is already a landmark year for Pleasure Beach, which is celebrating 130 years since it was founded.

The park also claimed four awards at the 2025 Theme Park UK Awards and was named Best Large Visitor Attraction at the Lancashire Tourism Awards earlier this year. 

The park's new Aviktas ride is set to open on May 21.

The giant swing will stand at 138ft tall, making it the tallest of its kind in the UK.