Outreach appointment for marketing agency every1

Full-service marketing agency every1 has appointed a new outreach executive to work with its SEO and content departments.

As the demand for ethical and good quality brand exposure to digital audiences grows, north west marketing agency every1 has appointed an outreach specialist to its SEO team.

Lauren Henley cut her teeth as an apprentice SEO and quickly developed a reputation for the calibre of her research and negotiation skills. She said: “Outreach is perfect for me as I get to talk to interesting and varied people and I thoroughly enjoy doing that.

“From being an SEO apprentice I became an outreach manager in charge of six other staff within a year and a half. Since then I’ve been eager to take my career to the next level.”

Alongside every1’s SEO manager Adrian Berry, Lauren supports the content team’s placement of articles, features and press releases within diverse – and sometimes niche – sectors, from reputable business blogs to credible engineering and personal finance sites. Her other duties include budget awareness, and working with Adrian to deliver audits and reports.

Adrian said: “Providing clients with opportunities to be featured on influential blogs or websites is crucial for both their brand visibility, so Lauren is a tremendous asset. Her experience of undertaking successful outreach projects has placed their content in front of thousands of readers within their target market, and has already proved very beneficial for our clients.

“Gaining high quality authoritative links on these blogs and websites is invaluable to our clients. We wanted someone dedicated to providing this service, and Lauren is ideal.”

every1 is a full-service agency offering strategic marketing, web development, creative and search services, as well as copywriting, PR and content marketing.

Clients include HCA (Hospital Corporation of America), Harrington Brooks, Sixt, Corporate Rewards and several public sector organisations. Now in its 10th year, every1 has created four new jobs since January and is planning more in the coming months.