Novi wins digital marketing contract with international client

Novi Digital has won the contract to provide digital marketing services to global pharmaceutical specialist services provider Arriello.

From its headquarters in Ireland, Arriello provides consultancy, risk management and compliance services to the pharmaceutical industry, working for clients in 148 countries.

The digital marketing campaign delivered by Novi will feature search engine optimisation and pay-per-click advertising, and focus on generating new customer opportunities in multiple territories.

Novi has offices in Lancaster and London and uses automation, AI and machine learning to deliver SEO and PPC campaigns for over 300 clients in the UK and across the world.

Aaron Crewe, Novi Digital managing director, said: "We are very pleased to be supporting Arriello and their continued expansion worldwide."

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