No clowning around as donations reach almost £60,000

By Swansway Motor Group

23 Jan 2020

circus-starr-end-of-2019-cheque.jpg

A family-owned car dealer’s donations to Circus Starr, a unique social enterprise, have reached almost £60,000.

Circus Starr, was founded in 1987, with aim of bringing joy to the lives of children and their carers who might otherwise not get the chance to have a day out together.

Delighted communications and engagement manager Sarah Hall explained: “One in twenty children are born with a disability and there are currently 4.5 million children living in poverty; without Circus Starr, these kids and their families, wouldn’t have the opportunity to get out and have fun together in a magical big top.

“It’s really hard for me to put into words what Swansway Motor Group’s support means to us, but I want to say a heartfelt thank you, from every child."

The family-owned businesses, which include Preston Audi, VW Van Centre Preston, Swansway Honda Bolton and Blackburn Audi, have been supporting Circus Starr for three years, as director, David Smyth explained, “Since the beginning of 2016, we’ve been donating £20 to Circus Starr for every car we sell on the Motability scheme; that’s the cost of one child and their parent or carer going to see a Circus Starr performance”.

“The number of cars sold on the Motability scheme in 2019 has led to a donation of just over £19,080 for the year, which means we’ve donated nearly £60,000 in the three years we’ve been supporting Circus Starr; this means we’re helping more children attend a Circus Starr performance and that’s much more than a trip to the circus, it can be life-changing."

Sarah explained: “Circus Starr allows the whole family to share a truly magical experience, free of any worries, knowing their needs will be met and their senses wowed. It’s a place where these families, who too often miss out on fun can relax, be themselves and feel included."

David Smyth applauds the fun and escape from difficult everyday lives that Circus Starr provides: “I’m a dad of three children myself and every time I come along to support Circus Starr, I’m humbled by the experience they give these children and their families. Seeing how much the children enjoy it, their smiles and their families’ smiles is very emotional for me as a Dad and I’m so proud that our family business is helping Sarah and the Circus Starr team make a real difference for other families."

Swansway operates 4 VW Van Centres in, Birmingham, Wrexham, Preston and Liverpool. 6 Audi centres in Blackburn, Carlisle, Crewe, Preston, Stafford and Stoke. 2 Honda sites in Bolton and Stockport. 2 Volkswagen centres in Crewe and Wrexham. Peugeot, Citroen and Fiat sites in Chester; Jaguar and SEAT in Crewe and Stafford Land Rover. 4 Motor Match used car stores in Bolton, Chester, Stafford and Stockport.

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