Mr Charger rebrands with Hotfoot Design

Mr Charger.jpg.jpg

Mr Charger, the nationwide electric vehicle charging point installer, has undertaken a comprehensive rebrand led by Hotfoot Design, the multi-award-winning creative agency based in Lancaster.

The rebrand follows a period of significant growth for Mr Charger as it has opened local franchises across the UK to meet the escalating demand for EV charging points from homeowners and businesses.

Hotfoot has created a new visual identity, website and a broad range of assets as part of the rebrand, including vehicle livery and workwear. The team at Hotfoot are also working on an ongoing basis with Mr Charger to provide design and web support and to manage its social media, PPC and email marketing campaigns.

Charlie Haywood, creative director at Hotfoot, said: "We love to work with fast-growing ambitious clients in innovative sectors and Mr Charger fits the bill perfectly. Working in collaboration with the team at Mr Charger we developed a dynamic new identity to reflect the company's value proposition as an established national brand with a local presence.

"It was also important to create a brand that is agile enough to adapt as Mr Charger enters new markets in the green energy space, from solar power to home energy storage."

Martin Wells, co-founder at Mr Charger said, "We appointed Hotfoot to give our growing brand a bold and distinctive new look to stand out in the busy EV and home energy market. We are hugely impressed with the creativity, expertise and collaborative approach of the Hotfoot team and we are already seeing the results in terms of customer enquiries and feedback. We are excited about our potential for growth with our new 'Energy everything' strapline at the heart of our strategy."

Verity Agababian, marketing manager at Hotfoot, said: "Working with Mr Charger on their ongoing marketing activity has been a truly collaborative process from day one. We love to feel like an extension of our clients’ teams - working together to create campaigns that increase brand awareness, educate target audiences on the benefits of EV charging, and cut through the noise of a busy industry with bespoke and relevant content. We’re always coming up with innovative ways to highlight the fantastic things Mr Charger offers to their customers, and we’re really excited for what’s to come as they expand their services into solar and battery storage.”

Surrey-based Mr Charger is one of the UK’s leading providers of electric vehicle charging and energy storage solutions for both domestic and commercial clients; supplying, installing, and maintaining a variety of EV charging stations and assisting customers in embracing zero-carbon solutions. With the Government’s commitment to ending the sale of petrol and diesel cars by 2030, electric car charging stations are set to become the norm, rather than the exception.

Hotfoot Design provides brand, website and marketing campaign services to clients in the private and public sectors across the UK. The Lancaster-based agency works with clients including Rolls-Royce, the NHS, DCC plc and AMRC.

Enjoyed this? Read more from Hotfoot Design

Latest news

1

Bellway to build 183 high quality new homes Royal Bowland Park street scene NEW.jpg.jpg

Bellway to build 183 high quality new homes

29 Oct 2025

2

University of Lancashire recognised for entrepreneurship and supporting business growth - Representatives from the University's Business School, local SMEs and the IOEE

University of Lancashire recognised for entrepreneurship and supporting business growth

29 Oct 2025

3

£8bn Typhoon order is great news for Lancashire BAE Typhoon ECRS Mk2 Radar

£8bn Typhoon order is great news for Lancashire

28 Oct 2025

4

Award-winning Lancashire wedding venue and hotel is sold The Mill at Conder Green

Award-winning Lancashire wedding venue and hotel is sold

28 Oct 2025

5

PM+M announces another 19 promotions across the firm PM+M promotions

PM+M announces another 19 promotions across the firm

27 Oct 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
November / December 2025 Magazine Launch Event
Holiday Inn Hotel
Networking
28 Oct 2025 - 18 Nov 2025

November / December 2025 Magazine Launch Event

Holiday Inn, Blackpool

16:46 - 16:45

CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

Help to grow management course
Help to grow - barriers to growth.png.png
LBV Hub Seminars
26 Sep 2025 - 16 Dec 2025

Help to grow management course

Preston Campus , Preston , PR1 2HE

09:00 - 15:00

Women scaling up Blackpool Fylde and Wyre
LBV Hub Seminars
22 Oct 2025 - 09 Jan 2026

Women scaling up Blackpool Fylde and Wyre

The Small Business Academy, Blackpool, FY4 5JX

09:30 - 15:30

RISE - Lancashire's unique leadership programme for women
thumbnail_Emma Weston Illustration WENDY BOWERS RISE Illustrstion.jpg.jpg
LBV Hub Seminars
22 Oct 2025 - 18 Mar 2026

RISE - Lancashire's unique leadership programme for women

East Lancashire Chamber of Commerce, Clayton le Moors, BB5 5JR

09:30 - 15:30

Chamber Breakfast Networking – November
Lancs-cham-logo.jpg.jpg
LBV Hub Networking
06 Nov 2025 - 06 Nov 2025

Chamber Breakfast Networking – November

Porsche Centre South Lakes, Carnforth, LA6 1FW

08:30 - 10:30

Lancashire Police business update with The Police and Crime Commissioner
Lancs-cham-logo.jpg.jpg
LBV Hub Roundtables
10 Nov 2025 - 10 Nov 2025

Lancashire Police business update with The Police and Crime Commissioner

Lancaster Castle, Lancaster, LA1 1YN

14:00 - 16:00

AI, Creativity, and what it means to be human
2.jpg.jpg
LBV Hub Networking
11 Nov 2025 - 11 Nov 2025

AI, Creativity, and what it means to be human

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 20:00

Beyond the Brand: Building trust through values and integrity
1.png.png
LBV Hub Networking
11 Nov 2025 - 11 Nov 2025

Beyond the Brand: Building trust through values and integrity

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 20:00

The Business Network Central and East Lancashire
LBV Hub Networking
13 Nov 2025 - 13 Nov 2025

The Business Network Central and East Lancashire

Stanley House, Blackburn, BB2 7NP

11:30 - 14:15

The AI Lab: E-commerce
Ai Lab ecommerce (1).png.png
LBV Hub Seminars
14 Nov 2025 - 14 Nov 2025

The AI Lab: E-commerce

Door4 Office, Burnley Wharf, Burnley, BB11 1JG

09:00 - 11:30

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV124 Online Graphic
Subscribe now

Weekly news bulletin