Mr Charger rebrands with Hotfoot Design

Mr Charger.jpg.jpg

Mr Charger, the nationwide electric vehicle charging point installer, has undertaken a comprehensive rebrand led by Hotfoot Design, the multi-award-winning creative agency based in Lancaster.

The rebrand follows a period of significant growth for Mr Charger as it has opened local franchises across the UK to meet the escalating demand for EV charging points from homeowners and businesses.

Hotfoot has created a new visual identity, website and a broad range of assets as part of the rebrand, including vehicle livery and workwear. The team at Hotfoot are also working on an ongoing basis with Mr Charger to provide design and web support and to manage its social media, PPC and email marketing campaigns.

Charlie Haywood, creative director at Hotfoot, said: "We love to work with fast-growing ambitious clients in innovative sectors and Mr Charger fits the bill perfectly. Working in collaboration with the team at Mr Charger we developed a dynamic new identity to reflect the company's value proposition as an established national brand with a local presence.

"It was also important to create a brand that is agile enough to adapt as Mr Charger enters new markets in the green energy space, from solar power to home energy storage."

Martin Wells, co-founder at Mr Charger said, "We appointed Hotfoot to give our growing brand a bold and distinctive new look to stand out in the busy EV and home energy market. We are hugely impressed with the creativity, expertise and collaborative approach of the Hotfoot team and we are already seeing the results in terms of customer enquiries and feedback. We are excited about our potential for growth with our new 'Energy everything' strapline at the heart of our strategy."

Verity Agababian, marketing manager at Hotfoot, said: "Working with Mr Charger on their ongoing marketing activity has been a truly collaborative process from day one. We love to feel like an extension of our clients’ teams - working together to create campaigns that increase brand awareness, educate target audiences on the benefits of EV charging, and cut through the noise of a busy industry with bespoke and relevant content. We’re always coming up with innovative ways to highlight the fantastic things Mr Charger offers to their customers, and we’re really excited for what’s to come as they expand their services into solar and battery storage.”

Surrey-based Mr Charger is one of the UK’s leading providers of electric vehicle charging and energy storage solutions for both domestic and commercial clients; supplying, installing, and maintaining a variety of EV charging stations and assisting customers in embracing zero-carbon solutions. With the Government’s commitment to ending the sale of petrol and diesel cars by 2030, electric car charging stations are set to become the norm, rather than the exception.

Hotfoot Design provides brand, website and marketing campaign services to clients in the private and public sectors across the UK. The Lancaster-based agency works with clients including Rolls-Royce, the NHS, DCC plc and AMRC.

Enjoyed this? Read more from Hotfoot Design

Latest news

1

Roundhouse secures approval for new £15m office and industrial scheme in Preston Momentum

Roundhouse secures approval for new £15m office and industrial scheme in Preston

25 Jul 2025

2

Homebuilder's high-performing sales advisers clinch awards Ben Garland and Julia Lorente

Homebuilder's high-performing sales advisers clinch awards

24 Jul 2025

3

Work is set to start on Multiversity project Multiversity Blackpool

Work is set to start on Multiversity project

24 Jul 2025

4

BAE Systems welcomes MOU between Republic of Turkiye and UK for purchase of Typhoon aircraft Typhoon production Warton

BAE Systems welcomes MOU between Republic of Turkiye and UK for purchase of Typhoon aircraft

23 Jul 2025

5

Assystem to double UK jobs to deliver Sizewell C EDF Assystem

Assystem to double UK jobs to deliver Sizewell C

22 Jul 2025

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
Lancashire Built Environment Conference 2025
BEC 315 X 315 Px
Networking
25 Sep 2025

Lancashire Built Environment Conference 2025

Blackpool Football Club, Blackpool, FY1 6HX

08:30 - 13:00

CMI Level 5 Management and Leadership Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Management and Leadership Course

Preston Campus, Preston , PR1 2HE

09:00 - 17:00

CMI Level 5 Project Management Course
UCLanAerialCampus.jpg.jpg
LBV Hub Seminars
21 Feb 2025 - 21 Feb 2026

CMI Level 5 Project Management Course

Preston Campus, Preston, PR1 2HE

08:00 - 17:00

Preston Tech Connection: Buzz Word Bingo. Challenging Todays's Buzzwords In Tech
July PTC banner long updated.png.png
LBV Hub Networking
29 Jul 2025 - 29 Jul 2025

Preston Tech Connection: Buzz Word Bingo. Challenging Todays's Buzzwords In Tech

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 19:30

Preston Freelancer Meet-Up: July
Longer July Banner.jpg.jpg
LBV Hub Networking
31 Jul 2025 - 31 Jul 2025

Preston Freelancer Meet-Up: July

Society1, Coworking Space, Preston, PR1 3LT

10:00 - 11:30

Advantage: AI – A Workshop for Business Leaders – August 14th
Navy--Event Tile.png.png
LBV Hub Seminars
14 Aug 2025 - 14 Aug 2025

Advantage: AI – A Workshop for Business Leaders – August 14th

Door4 Office, Burnley Wharf, Burnley, BB11 1JG

09:00 - 12:00

The Business Network Central & East Lancashire
LBV Header (24).png.png
LBV Hub Networking
21 Aug 2025 - 21 Aug 2025

The Business Network Central & East Lancashire

Mytton Fold, Langho, BB6 8AB

11:30 - 14:15

Morecambe Bay Walk
Walk.jpg.jpg
LBV Hub Awards
30 Aug 2025 - 30 Aug 2025

Morecambe Bay Walk

Arnside, CARNFORTH, LA5

09:30 - 14:00

Longridge Soap Box Derby
Screenshot 2025-06-10 090035.png.png
LBV Hub Fundraisers
14 Sep 2025 - 14 Sep 2025

Longridge Soap Box Derby

Berry Lane, Longridge, PR3 3WH

10:00 - 16:30

Cumbria Business Expo 2025
https---cdn.evbuc.com-images-880461633-4862066883-1-original.20241022-110415.jpeg.jpg
LBV Hub Exhibitions
19 Sep 2025 - 19 Sep 2025

Cumbria Business Expo 2025

Carlisle Racecourse, Carlisle, CA2 4TS

09:00 - 15:00

Help to grow management course
Help to grow - barriers to growth.png.png
LBV Hub Seminars
26 Sep 2025 - 16 Dec 2025

Help to grow management course

Preston Campus , Preston , PR1 2HE

09:00 - 15:00

RISE - Lancashire's unique leadership programme for women
thumbnail_Emma Weston Illustration WENDY BOWERS RISE Illustrstion.jpg.jpg
LBV Hub Seminars
22 Oct 2025 - 18 Mar 2026

RISE - Lancashire's unique leadership programme for women

East Lancashire Chamber of Commerce, Clayton le Moors, BB5 5JR

09:30 - 15:30

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV 123 Online Graphic
Subscribe now

Weekly news bulletin