Freshfield lands national architecture brief

Preston-based marketing communications consultancy Freshfield has won a competitive pitch to secure a marketing services contract with Calderpeel Architects.

Freshfield will advise Calderpeel’s senior management team, supporting the Cheshire and Surrey-based practice’s efforts to secure new business in key sectors, including its renowned superhome specialism and its work in the ‘blue light’ sector.

Andrew Taylor, senior consultant at Freshfield, said: “Calderpeel is a forward-thinking practice that’s completed inspiring projects across the UK. One of the things that really stands out about the business is its ability to think differently to meet challenging architectural briefs. They have a great team and we’re looking forward to helping them connect with audiences in key markets.”

Ewen Miller, managing director of Calderpeel Architects, said: “We chose Freshfield based on its track record in the property sector. The Freshfield team bring genuine business insight to the table, as well as their marketing nous and ideas. This will help us be more focused with our business development activity.”

Calderpeel Architects is a professional RIBA Chartered Practice with offices in Altrincham, Cheshire, and Esher, Surrey. The practice has eight directors and 40 staff.

Established in 1992, Calderpeel has earned a reputation for its work in the luxury residential and superhome markets where it has designed homes for business owners, entrepreneurs, and celebrities. It also has specialisms in the leisure, industrial and care sectors, as well as completing innovative projects in the emergency services arena where it is using building design to help police and fire authorities work more collaboratively.