Blackburn-based digital marketing and web development agency eBusiness UK has followed up a record year by beginning 2023 with three new contract wins.
The trio of new projects incorporates both search engine optimisation (SEO) and pay-per-click advertising (PPC).
The first of the new contracts will see the company help Blackburn-based Bubble Eyecare improve its visibility on key search engines with the launch of a new, 30-keyword SEO campaign.
Bubble Eyecare was launched in the summer of 2021 and offers optometrist visits to homes, workplaces and care homes across Lancashire and Cumbria.
Company founder Ishfaq Patel says the digital marketing will help the business grow, expanding its footprint into nearby Greater Manchester and beyond as well as recruiting new opticians.
Ishfaq said: “I love running my own business and being able to do things my own way. Not only does it give me the flexibility to spend more time with my family, but I have more freedom to make the decisions that feel right to me, such as providing our services to homeless shelters.
“This new digital marketing project will play an important role in helping us grow. We had seen some success advertising on various platforms, but search engine optimisation will give us better returns for our investment. When we searched online for a suitable digital marketing partner, eBusiness UK ranked at the top – how much more proof do you need that they’re good at their job?”
eBusiness UK has also secured additional work with existing California, USA-based client Ideate Software.
Ideate provides a range of data management and information modelling tools, including software, apps, bundles and automation, to help businesses get the most out of their data.
The two have been working together on a 50-keyword campaign since 2021 and Ideate has now commissioned a new Google pay-per-click campaign to further improve results.
The third new contract brings on board a new customer from the high-end fashion and tailoring sector. eBusiness UK will utilise the power of Google pay-per-click advertising to help raise the company’s profile among potential customers.
Latif Kothia said: “We are delighted to begin work on three new exciting projects. 2022 was a great year for eBusiness UK, with us growing our revenues by 20 per cent, and now we have begun the New Year on a high note.
“The range of businesses we are working with demonstrates the strength and diversity of our capabilities. Bubble Eyecare is a family-run business based in Blackburn, just as eBusiness UK is. Ideate is based in the USA and serves an international business audience. They’re two different types of organisations, but the depth of our knowledge and experience means that we can serve and deliver results for both and help them both reach their goals.”