Delilah Chloe announces distribution partnership with Ireland’s leading hair and beauty supplier

By Delilah Chloe

24 May 2022

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Delilah Chloe is proud to announce its new distribution partnership with Flair Hair and Beauty, allowing for the export and distribution of its products to Flair’s customers across Ireland. 

This new partnership provides an exciting new milestone for the award-winning Delilah Chloe which was founded in early 2020 by husband and wife team Carl and Kirsty Elmer. Whilst Delilah Chloe already distributes to salon wholesalers across England, this partnership launches its international export distribution programme, starting in Republic Of Ireland.

Flair Hair & Beauty works with top industry brands such as Olaplex, Alfaparf, L’Oreal, Browcode amongst others. The introduction of Delilah Chloe as a growing luxury brand further supports its dedication to stocking trusted, quality products.

Creative salon owners are looking to differentiate themselves from competitors and identify new product lines and brands to inspire and attract customers as well as create extra revenue streams. 

Carl explained: “We’re both extremely excited about our new distribution partnership with Flair. They perfectly fit our vision for the Delilah Chloe brand and we are delighted to be working together.

"The new partnership allows us to export our home fragrances over to Ireland, allowing Flair to distribute solely on our behalf. We know Ireland will really enjoy our luxury fragrances which have already proved a success here in the UK and more recently over in the United States. We know that Delilah Chloe and Flair will become a fantastic partnership."

John, managing director at Flair Hair & Beauty, said: “We are delighted to be partnering with Delilah Chloe. This is a very exciting time at Flair as we introduce luxury brands to our customers.

"Like Flair, Delilah Chloe is a family run business and has very similar values to our own. We are looking forward to launching the brand to the Irish market offering something a little extra special to our customers.”

Flair Hair & Beauty will begin distributing the Delilah Chloe range in Ireland within the coming weeks. Find out more about Flair and their story here.

You can read more about home fragrance brand Delilah Chloe here.

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