David Lillington appointed to Fat Media board

Lancaster-based Fat Media has appointed David Lillington as director of strategy and digital marketing.

David was previously the director of client partnerships at Microserve, where he helped shape the strategic direction of the agency and really drove growth for the business during his time there. He brings more than 14 years of business development experience to his new role.

The appointment follows period of growth for Fat Media. The creative agency has won a host of new projects, working with international brands such as Warburtons, Lakeland, Typhoo and Royal Mail Market Reach.

David Durnford, chief executive of the Fat Media Group said: “David will play a pivotal role in shaping the strategic direction of not just Fat Media also our sister company, RONIN International.

"He has some fantastic credentials and I’m looking forward to working with him closely to help drive continued success for the group.”

I really wanted to be part of Fat Media’s expansion.

David Lillington added: “After hearing about Fat Media’s expansion and acquisition of agencies like Reading Room and market research companies like RONIN, I really wanted to be part of Fat Media’s expansion, and also play a role in shaping its future direction.

“It’s fantastic to now be part of the team at such an exciting period. The group offers a highly compelling offer for the market, with so much expertise in under one roof and there’s a huge potential for growth in the coming years.”