Chewie crowned canine star of Shawbrook Manor

By ECHO PR

19 Jun 2019

chewie_lovelldog_002.jpg

Leyland dog, Chewie, has been crowned the winner of Lovell Homes’ competition for a local dog to star in a marketing campaign for its new development, Shawbrook Manor.

The competition which ran last month saw more than 90 entries via Facebook, with Chewie securing top spot following a public vote.

The Yorkie cross, owned by Loretta and Ray Whiteley, will now feature on the development’s hoardings, adverts, website and on Lovell’s social platforms following a recent photo shoot at Worden Park.

Named after the iconic Wookiee in the Star Wars franchise, Chewie, aged two, was given a second chance at life after he was found abandoned in a garden in Surrey. The puppy was found in a plastic bag along with his siblings and was taken immediately to animal emergency services. Loretta Whiteley saw a photo of the pup on the Veterinary Assist Group Facebook page, fell in love with him and brought him up north to start a new life in Leyland.

Following two years in his new home with Loretta and her husband, Chewie has thrived – he has fundraised for local charities and even achieved second place in the Best Rescue category at last year’s Scruffts heats!

Loretta Whiteley said: “I’m absolutely overwhelmed! Chewie is so special and we’re so proud of how far he has come over the last two years. We can’t wait to see his photo at Shawbrook Manor.”

Anne-Marie O’Doherty, regional sales director at Lovell NW, said: “We were really keen to include a local dog within our marketing campaign for Shawbrook Manor to help showcase the development’s stunning semi-rural location which offers a wealth of countryside walks. We’re delighted to announce Chewie as the face of Shawbrook Manor - he’s absolutely gorgeous and a well-deserved winner!”

In addition to starring in Shawbrook Manor’s marketing campaign, Chewie also won a goodie bag filled with dog accessories and toys from The Lancashire Dog Company and his owner Loretta will receive a framed print from his photo shoot.

Shawbrook Manor is Lovell Homes’ latest development in Leyland offering a collection of two, three, four and five bedroom homes and two-bedroom bungalows, located less than two miles from Leyland train station and just minutes from the M6.

As part of the Government’s ‘Accelerated Construction’ initiative, all the homes at Shawbrook Manor will be completed within a timeframe of 36 months -  double the monthly rate for the area - and incorporate modern methods of construction (MMC).

Shawbrook Manor’s show homes will be opening later this year. In the meantime, prospective purchasers can find out more by visiting Lovell’s other local development, Oaktree Grange in Clayton-le-Woods. Visits relating to Shawbrook Manor are by appointment only. For more information visit www.lovell.co.uk/developments/shawbrook-manor

Latest news

1

Howden to sponsor Red Rose Transformation Award Red Rose Awards

Howden to sponsor Red Rose Transformation Award

09 Nov 2026

2

Work starts on £8bn Typhoon contract Typhoon1

Work starts on £8bn Typhoon contract

09 Nov 2026

3

Sustainable Investments Group sells minority stake Will Munday 1

Sustainable Investments Group sells minority stake

09 Nov 2026

4

Planning consultants De Pol in office relocation 20261109 De Pol Associates

Planning consultants De Pol in office relocation

09 Nov 2026

5

Lancashire Leaders: Dr Michele Lawty-Jones - the power of skills Michele Lawty- Jones Sep-Oct

Lancashire Leaders: Dr Michele Lawty-Jones - the power of skills

09 Nov 2026

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
LBV131 November/December Magazine Networking Event
LBV131 Magazine Launch Social720No Text 19 Nov 2026

LBV131 November/December Magazine Networking Event

The Landmark, School Lane, Burnley, BB11 1UF

08:30 - 10:30

Lancashire Business Day 2026
LBD26 WW Logo720 27 Nov 2026

Lancashire Business Day 2026

Burnley Football Club, BB10 4BX

12:00 - 17:00

Sub36 Reunion & Networking
03 Dec 2026

Sub36 Reunion & Networking

Burnley Football Club, BB10 4BX

15:00 - 17:00

Lancashire Net Zero Conference 2027
NZC27 Social 1200x800Generic 1 11 Feb 2027

Lancashire Net Zero Conference 2027

The Wellbeing Farm, Edgworth, Wheatsheaf Hill Farm, Plantation Road, BL7 0BY

09:30 - 02:00

Help to Grow: Management Course
Help To Grow 25 Sep 2026 - 15 Dec 2026

Help to Grow: Management Course

University of Lancashire, Preston, PR1 2HE

09:30 - 12:00

National Minimum Wage (NMW) and National Living Wage (NLW) Compliance
Untitled design (11).png.png 10 Nov 2026

National Minimum Wage (NMW) and National Living Wage (NLW) Compliance

Online - Microsoft Teams

11:00 - 11:45

Immigration changes on the horizon - what HR teams need to know
Immigration webinar.png.png 10 Nov 2026

Immigration changes on the horizon - what HR teams need to know

Online, via Microsoft Teams

12:00 - 12:45

Preston Tech Connection: People Behind The Ideas
11 Nov 2026

Preston Tech Connection: People Behind The Ideas

Society1, Coworking Space, Preston, PR1 3LT

18:00 - 19:03

Napthens' Cumbria Clay Shoot - for Penny Conservation Charity
N123_1200x400px_Title&Subtitle (1).png.png 12 Nov 2026

Napthens' Cumbria Clay Shoot - for Penny Conservation Charity

Leighton Hall Estate Storrs Lane, Carnforth, LA5 9ST

09:00 - 16:00

The Business Network Central and East Lancashire
12 Nov 2026

The Business Network Central and East Lancashire

Longridge House, Preston, PR3 2TB

11:30 - 14:15

Ai in business: protect, innovate & grow
Door4 Forbes 12 Nov 2026

Ai in business: protect, innovate & grow

Brockholes Nature Reserve, Preston, PR5 0AG

09:00 - 12:00

Lancaster District Business Support Expo
Lancaster And Morecambe Logo 1 18 Nov 2026

Lancaster District Business Support Expo

The Platform, Morecambe, LA4 4DB

09:00 - 13:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV130 Online GraphicWebsite
Subscribe now

Weekly news bulletin