Chewie crowned canine star of Shawbrook Manor

By ECHO PR

19 Jun 2019

chewie_lovelldog_002.jpg

Leyland dog, Chewie, has been crowned the winner of Lovell Homes’ competition for a local dog to star in a marketing campaign for its new development, Shawbrook Manor.

The competition which ran last month saw more than 90 entries via Facebook, with Chewie securing top spot following a public vote.

The Yorkie cross, owned by Loretta and Ray Whiteley, will now feature on the development’s hoardings, adverts, website and on Lovell’s social platforms following a recent photo shoot at Worden Park.

Named after the iconic Wookiee in the Star Wars franchise, Chewie, aged two, was given a second chance at life after he was found abandoned in a garden in Surrey. The puppy was found in a plastic bag along with his siblings and was taken immediately to animal emergency services. Loretta Whiteley saw a photo of the pup on the Veterinary Assist Group Facebook page, fell in love with him and brought him up north to start a new life in Leyland.

Following two years in his new home with Loretta and her husband, Chewie has thrived – he has fundraised for local charities and even achieved second place in the Best Rescue category at last year’s Scruffts heats!

Loretta Whiteley said: “I’m absolutely overwhelmed! Chewie is so special and we’re so proud of how far he has come over the last two years. We can’t wait to see his photo at Shawbrook Manor.”

Anne-Marie O’Doherty, regional sales director at Lovell NW, said: “We were really keen to include a local dog within our marketing campaign for Shawbrook Manor to help showcase the development’s stunning semi-rural location which offers a wealth of countryside walks. We’re delighted to announce Chewie as the face of Shawbrook Manor - he’s absolutely gorgeous and a well-deserved winner!”

In addition to starring in Shawbrook Manor’s marketing campaign, Chewie also won a goodie bag filled with dog accessories and toys from The Lancashire Dog Company and his owner Loretta will receive a framed print from his photo shoot.

Shawbrook Manor is Lovell Homes’ latest development in Leyland offering a collection of two, three, four and five bedroom homes and two-bedroom bungalows, located less than two miles from Leyland train station and just minutes from the M6.

As part of the Government’s ‘Accelerated Construction’ initiative, all the homes at Shawbrook Manor will be completed within a timeframe of 36 months -  double the monthly rate for the area - and incorporate modern methods of construction (MMC).

Shawbrook Manor’s show homes will be opening later this year. In the meantime, prospective purchasers can find out more by visiting Lovell’s other local development, Oaktree Grange in Clayton-le-Woods. Visits relating to Shawbrook Manor are by appointment only. For more information visit www.lovell.co.uk/developments/shawbrook-manor

Latest news

1

Preston firm starts work on major Merseyside warehouse development Huyton 220 1

Preston firm starts work on major Merseyside warehouse development

25 Sep 2026

2

Pothole repair machine seals hattrick of award wins for Multevo Hugh Dennis Presents Multevo With Product Of The Year Award

Pothole repair machine seals hattrick of award wins for Multevo

25 Sep 2026

3

The north needs its older homes in the plan Zak Khan

The north needs its older homes in the plan

25 Sep 2026

4

Sowena signs up to sponsor Red Rose Awards Deal of the Year RRA Sowena Group

Sowena signs up to sponsor Red Rose Awards Deal of the Year

25 Sep 2026

5

Cyber specialist wins £295,000 of Innovate UK funding    Richard Stephenson Yudu Sentinel

Cyber specialist wins £295,000 of Innovate UK funding   

25 Sep 2026

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
All In One Network
LBV Website Events GraphicAll In One Network 15 Oct 2026

All In One Network

The Leisure Box, Northlight, Glen Way, Brierfield , BB9 5NH

14:00 - 16:00

Sub36 Awards 2026
Sub36 WW Logo720 16 Oct 2026

Sub36 Awards 2026

Park Hall Hotel & Spa, Chorley, PR7 5LP

18:30 - 00:30

LBV131 November/December Magazine Networking Event
LBV131 Magazine Launch Social720No Text 19 Nov 2026

LBV131 November/December Magazine Networking Event

Lancashire

08:30 - 10:30

Lancashire Business Day 2026
LBD26 WW Logo720 27 Nov 2026

Lancashire Business Day 2026

Burnley Football Club, BB10 4BX

12:00 - 17:00

Help to Grow: Management Course
Help To Grow 25 Sep 2026 - 15 Dec 2026

Help to Grow: Management Course

University of Lancashire, Preston, PR1 2HE

09:30 - 12:00

Employment law webinar - an update on key ERA 2025 changes
LBV Website Events GraphicEmployment Law Webinar 29 Sep 2026

Employment law webinar - an update on key ERA 2025 changes

Online, Preston, PR1 3JD

12:00 - 13:00

Preston Tech Connection Coworking Day at Society1
Preston Tech 2 29 Sep 2026

Preston Tech Connection Coworking Day at Society1

Society1, Coworking Space, Preston, PR1 3LT

09:00 - 17:00

Business on Par Burnley
Business on Par LBV Banner (1200 x 800 px).png.png 30 Sep 2026

Business on Par Burnley

Prairie Sports Village, Burnley, BB10 2FU

09:00 - 11:00

Unfair Dismissal: The critical update employers can’t afford to miss
Lancaster And Morecambe Logo 1 30 Sep 2026

Unfair Dismissal: The critical update employers can’t afford to miss

The Longlands Hotel, Carnforth, LA6 1JH

08:00 - 10:00

Chamber Breakfast Networking – October
Lancaster And Morecambe Logo 1 01 Oct 2026

Chamber Breakfast Networking – October

Unique Kidz Youth & Community Centre, Morecambe, LA4 4NW

08:00 - 10:00

SheChain Live - Where Lancashire business meets opportunity
SheChain Live (3).png.png 01 Oct 2026 - 01 Oct 2026

SheChain Live - Where Lancashire business meets opportunity

Blackpool Conference Centre, Winter Gardens (Leopold Grove entrance), Blackpool, FY1 1HL

09:30 - 16:15

Breakfast Social and Coworking Day: October
Breakfast Social 01 Oct 2026

Breakfast Social and Coworking Day: October

Society1, 9-10 Cross Street, Preston, PR1 3LT

10:00 - 12:00

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV129 Online Graphic
Subscribe now

Weekly news bulletin