Blackpool takes a partnership approach

Leading retail property specialist Ellandi and Blackpool Council have announced the creation of an asset management partnership as the town’s ambitious regeneration plans continue to move forward.

Ellandi describes itself as “the UK’s leading delivery partner for investing in, transforming and managing retail and town centre spaces”.

Since 2008 it has worked with a range of partners, from local authorities to global investors and lenders on more than 50 projects.

It has now been appointed as strategic asset manager on Houndshill Shopping Centre, Abingdon Street Market and the Corporation Victoria Street portfolio in partnership with the council. The assets make up a key part of the resort’s regeneration vision.

The 298,000 sq ft Houndshill Shopping Centre sits next to Winter Gardens, close to Blackpool Tower, and was acquired by the local authority in November 2019.

It is home to more than 55 stores, including Primark, Next and River Island. A new leisure phase including an IMAX-ready cinema will be delivered in 2023, along with new family dining outlets and a 22,500 sq ft branch of Wilkos, the household retail chain.

Abingdon Street Market is described as “a heritage asset” in the heart of the town centre and is undergoing a full refurbishment that will provide a “bright, modern space for shopping and socialising”, incorporating a new 250 seating area, new food and beverage stalls, artisan retail stalls and a coffee and bar area.

Together with property manager partner Workman, Ellandi and the council aim to deliver on plans for the centre to support Blackpool’s position as a national and regional destination.

Mark Robinson, Ellandi co-founder, says the partnership comes at a time when Blackpool is at the forefront of the government’s levelling up agenda.

Council leader Lynn Williams says: “Ellandi has a strong track history partnering with local authorities, transforming and managing retail and town centre spaces.

“The team’s experience will help us with our town centre recovery strategy, attracting more footfall, boosting the economy and creating more opportunities for year-round job opportunities for our residents.”