Blackpool secures national TV promotion
VisitEngland was recently awarded an additional £4 million from the Government Olympic Executive, and will launch the advertising campaign in March this year promoting a website offering hundreds of special offers of 20.12% off or better, for holidays throughout Britain.
Blackpool is one of a number of destinations to be attributed £100,000 which will be matched by Marketing Blackpool. The money will fund a ten-second advert promoting Blackpool that will follow on from the national advertisement.
Natalie Wyatt, managing director of Marketing Blackpool, said: “A key part of Marketing Blackpool’s remit is to secure available funding sources in order to promote the resort both nationally and internationally. Following on from this we have applied for a number of other funds and expect to be able to announce more successes in the coming months.”