Blackpool hotel announces senior sales and marketing appointment

Holiday Inn Blackpool, slated to open its doors for the first time in the Spring, has appointed Laura Taylor as director of sales and marketing manager.

Laura, who will support general manager Mark Winter, will take on responsibility for driving sales and marketing activity at the 144-bedroom hotel - which includes a Marco’s New York Italian restaurant.

Laura brings a wealth of experience to the new role, having worked in hospitality in the Blackpool market for over 15 years.

With expertise gained from previous hotel launches and campaigns, Laura’s creativity and industry knowledge will further enhance the 80-strong Blackpool team.

Alongside Laura’s appointment, there is an ongoing recruitment drive underway covering everything from managerial positions to front-of-house and housekeeping staff, which will see the team’s headcount significantly increase over coming months. 

The Holiday Inn Blackpool is council owned and is part of the city’s wider regeneration project, Talbot Gateway. The development is placed off the side of the train station, offering a central hub for both business and leisure guests arriving in Blackpool. 

Laura said: “This is such an exciting time to be joining the Holiday Inn Blackpool. There’s a huge amount of regeneration and investment taking place in the town, so we know there’s real demand for our amenities."

Mark Winter added: “Laura has amazing experience when it comes to hotel sales and developing leads in Blackpool so she’s the perfect addition to our growing team.  

"Alongside Laura’s appointment, we’re currently conducting a rigorous recruitment campaign and have had a fantastic response to our advertisements so far."