Avanti Energy has expanded its PPC (pay-per-click) advertising brief with 21Digital after generating an eight-figure return on investment, thirty-two times the original annual budget, in the first quarter after commissioning the Blackburn-based agency.
A Which? Trusted Trader, Avanti Energy provides solar power, EV charging and wind turbine energy solutions to customers across the UK.
The PPC campaign from 21Digital is aimed at generating leads for the company’s business development team, focusing on its zero percent finance packages for domestic customers, making investments in green energy solutions more affordable and so aiding adoption.
21Digital managing director Sam Fletcher said: “The energy prices crisis is having a huge impact on energy customers right now, but green concerns are only set to grow and grow.
“Avanti Energy provides a way for customers to invest in green technologies now, that will safeguard them against increased energy prices both today and into the future.
“People are searching for solutions, and our PPC campaigned is focused on guiding domestic customers towards Avanti Energy as a trusted partner. We’re really pleased to have had our contract renewed after the first quarter’s success and look forward to working with Avanti Energy to help more domestic customers access the green technologies they need.”
Based at offices on Blackburn’s Trident Park, 21Digital is a multi-award-winning agency specialising in lead generation and ecommerce, providing digital marketing services including web design, web development, SEO, Google Ads, digital consultancy, social media marketing and email marketing.
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