Automation: saving businesses time and money during the financial downturn

By Roq

28 Sep 2023

Louise Owen, Senior Automation Quality Engineer at Roq, Quality Engineering Consultancy 

Organisations are under constant pressure to deliver high-quality, high-functioning technology faster than ever before. Competition is fierce, and margins are tight. What’s more, many organisations are facing budgetary cuts, projects being shelved and recruitment freezes. Effectively, businesses are attempting to deliver more, with less resource. But how is this possible without sacrificing the quality of their output? 

This is where the intelligent application of automation testing comes into play as companies look to streamline processes and save money whilst remaining competitive. 

What is test automation and why is it important for businesses?

Put simply, automation is the process of running tests using technology to identify defects and reducing the need for human intervention. It’s a means of automatically performing repetitive tasks quickly and accurately, freeing up employees to focus on more strategic tasks. Automation can provide significant time and monetary savings which are invaluable in the current climate.

Using automation to increase consumer spend

An important benefit of automation that is often overlooked is its potential to increase customer spending. By design, automation enables businesses to respond quickly to changing market trends and customer demands by increasing delivery speeds. It helps organisations move at pace to provide quality solutions, without increasing costs, a win for both the business and its customers. This agility can lead to increased customer loyalty, encouraging higher spending and increased market share.

At Roq, we have worked with a number of eCommerce clients (https://www.roq.co.uk/blog/how-does-test-automation-increase-customer-spend/) to implement test automation. Many of these clients have witnessed a significant rise in quality and customer satisfaction as a result. A slick, quick, bang-on-trend, bug-free purchase journey means customers will return again and again because there are no barriers to them obtaining the products they want to buy.  

Using automation testing to save time and money

In addition to raising the bar on customer satisfaction, automation can also lower costs by reducing the need for manual testing, allowing businesses to focus their resources elsewhere while the need to save money is high. 

Roq recently automated a regression test pack for a global organisation, (https://www.roq.co.uk/projects/roq-provides-yearly-saving-of-pound45k-and-a-time-saving-of-125-through-automated-ios-testing-project/) achieving 58.5% test coverage, time savings of 125%, and estimated yearly cost savings of over £45,000. The project was completed on time and 7% under budget - a fantastic outcome for the client.

A multinational legal organisation approached Roq for support with uploading 170 million documents to their new cloud server. The client operates in a highly regulated industry, so the accurate and secure migration of these documents was paramount.

From the client’s calculations a manual upload of their documents would take five years to complete. However, with Roq’s carefully scripted automated solution the project timeline was reduced to 200 days – an 89% time saving! (https://www.roq.co.uk/projects/database-migration-testing-for-global-law-firm/?utm_source=hubspot&utm_medium=email&utm_campaign=general_aud_email1)

Using Automation to improve accuracy

Another advantage of automation is that it can improve test accuracy. When monotonous, repetitive tasks are performed manually, there is always a risk of human error. However, by automating these tasks, businesses can ensure they are completed consistently and accurately, reducing the risk of costly mistakes. Of course, implementing automation does require an investment of time and resources upfront. However, the long-term benefits are worth it. Not only can automation drive time and cost efficiencies, it can also improve employee satisfaction by freeing up engineers for more enjoyable, meaningful work.

Automation vs manual testing

Automation is a powerful tool in the Quality Assurance arsenal, however, it is important to remember you cannot automate absolutely everything. Manual testing is still relevant in instances where human intuition, creativity, and exploration are required. A blended approach leverages the strengths of both manual and automated testing, enabling businesses to automate where possible and free up manual testing resource for more complicated projects. [JH1] 

Access to niche skills during a digital skills shortage

Introducing Roq’s Quality Engineers to your organisation augments your team with additional skills quickly. During the current digital skills shortage, people with this niche expertise are hard to come by, and bringing new team members up to speed takes time you can’t afford. Roq enables your team fast and easy access to our consultants who work within frameworks that enable them to hit the ground running, and specialise in streamlining workflows and driving time and cost efficiencies for business. 

We believe that a successful engagement is measured by leaving a client and their teams in a better place compared to when we started. Our Quality Engineers help coach the wider team to bring everyone up to a higher level to ensure they can continue working to industry best practices long after a project is completed. 

Summary

In a world where innovation and speed are paramount, automated testing isn't just an option; it's a necessity. Despite the current market challenges, many businesses are striving to do more with less. However, it is important that quality is not sacrificed to achieve this. Overall, businesses looking to drive time and budgetary savings whilst protecting market share and brand reputation should consider automated testing. It increases efficiency and ensures consistent, reliable testing outcomes. Not everything can be automated, some testing manual testing will still be required, but where you can automate, you can drive efficiency!

If you would like to know more about automation, or assess whether your existing tools are giving you the most return, reach out to Roq for a no-obligation conversation.

About Roq

Roq is an outcomes-focused quality engineering consultancy with a Platinum status from Investors in People. Roq provides a genuinely independent view on all things quality, working with some of the world’s largest organisations on their most important technology initiatives. Roq’s goal is to help organisations realise the benefits of high-functioning, high-quality software applications delivered at a pace that aligns with our client’s business imperatives. With an excellent Net Promoter Score of 77% and a Client Satisfaction Score of 93%, we know our work is having a real impact on our customers. 

Roq has been proudly providing services since 2009.

www.roq.co.uk

Latest news

1

AFD Systems forms strategic partnership ORCA Oceanic Systems AFD Systems and Orca

AFD Systems forms strategic partnership ORCA Oceanic Systems

09 Mar 2026

2

Lancashire engineering firm teams up with Icelandic energy company Ritherdon deal with Icelandic energy company

Lancashire engineering firm teams up with Icelandic energy company

06 Mar 2026

3

Burnley chosen for second-ever digital and tech festival Leon Caverley Door4 Mark Edwards Seriun Cat Mawdsley Northern Reach Dave Walker and Liz Wilkinson Brandlifi

Burnley chosen for second-ever digital and tech festival

05 Mar 2026

4

CRC Evans accelerates global growth strategy Steven Mackay

CRC Evans accelerates global growth strategy

05 Mar 2026

5

Star Academies set to anchor £45m Blackburn town centre scheme The regeneration in Blackburn

Star Academies set to anchor £45m Blackburn town centre scheme

05 Mar 2026

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
LBV127 March/April Magazine Networking Event
Jan/Feb Networking Event - Closer up
Networking
19 Mar 2026

LBV127 March/April Magazine Networking Event

Salmesbury Hall, Preston New Road, Lancashire, PR5 0UP

08:30 - 10:30

AI & Cybersecurity Summit
AI and Cybersecurity Logo
Summit
28 Apr 2026

AI & Cybersecurity Summit

Dunkenhalgh House , Blackburn Road, Clayton Le Moors, BB5 5JP

08:30 - 11:00

Sub36 Networking - Outdoor Elements
Sub36
Networking
29 Apr 2026

Sub36 Networking - Outdoor Elements

Outdoor Elements, Pump House Dean Wood, Trapp Lane, Burnley, BB12 7JD

09:00 - 11:00

LBV Magazine Networking Events - SAVE THE DATES
Jan/ Feb Networking Event - Talking
Networking
14 May 2026

LBV Magazine Networking Events - SAVE THE DATES

Lancashire

08:30 - 10:30

RISE - Lancashire's unique leadership programme for women
thumbnail_Emma Weston Illustration WENDY BOWERS RISE Illustrstion.jpg.jpg
LBV Hub Seminars
22 Oct 2025 - 18 Mar 2026

RISE - Lancashire's unique leadership programme for women

East Lancashire Chamber of Commerce, Clayton le Moors, BB5 5JR

09:30 - 15:30

Bay Hospitality Forum
Logo.jpg.jpg
LBV Hub Networking
11 Mar 2026 - 11 Mar 2026

Bay Hospitality Forum

Lancaster & Morecambe College, Lancaster, LA1 1TZ

10:00 - 12:00

Red Rose Awards 2026
Rra26 Logo315x315
Awards
12 Mar 2026

Red Rose Awards 2026

Winter Gardens Blackpool

18:00 - 02:00

Chamber Business Lunch with guest speaker – John Pye, Eden Project Morecambe
Logo.jpg.jpg
LBV Hub Dinners / Balls
13 Mar 2026 - 13 Mar 2026

Chamber Business Lunch with guest speaker – John Pye, Eden Project Morecambe

Morecambe Football Club, Morecambe, LA4 4TB

11:00 - 14:00

Payroll Update 2026 Red Hall Hotel
Payroll calculator new.jpg.jpg
LBV Hub Seminars
13 Mar 2026 - 13 Mar 2026

Payroll Update 2026 Red Hall Hotel

Red Hall Hotel, Bury, BL9 5NA

08:00 - 10:00

Could your business be a King’s Award winner?
King's Cross Awards
LBV Hub
18 Mar 2026

Could your business be a King’s Award winner?

11 Victoria Street, Preston, Lancashire, PR1 7QS

16:00 - 18:00

Preston Freelancer Meet-Up and Coworking Day: March
March Freelancer Square.png.png
LBV Hub Networking
19 Mar 2026 - 19 Mar 2026

Preston Freelancer Meet-Up and Coworking Day: March

Society1, Coworking Space, Preston, PR1 3LT

10:00 - 12:00

The Business Network Central and East Lancashire
LBV Header (30).png.png
LBV Hub Networking
19 Mar 2026 - 19 Mar 2026

The Business Network Central and East Lancashire

Barton Manor, Preston, PR3 5AA

11:30 - 14:15

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV124 Online Graphic
Subscribe now

Weekly news bulletin