An exciting new era for print
The landscape of print has changed radically in recent years.
The onset of the digital age has forced the print trade to stand back and take a long hard look at its offering. The internet, for one, has given people a much wider choice.
Then the recession saw hard times for many printers, all taking its toll. Many companies did not make it through. Print was “dead” - or so they said.
Well, I can tell you that print is back with a bang, more popular now than it has been for decades.
First of all, there are many ways in which digital alternatives can’t compete with a physical product you can hold in your hands.
Who doesn’t like the feel of a good book, the sight of fabulously printed magazines, the smell of print on paper?
Secondly, the digital revolution has actually improved the printing process. There are now many more things printers can do, and it's all easier, quicker and more affordable than before.
I can tell you that print is back with a bang
You see, we are still doing the same things, but differently now. Technology has brought in new processes: printing on to different media, personalised print, shorter runs, quicker deliveries.
Here at Ronset, we offer all of the above in spades. We have recently invested in new machinery. New digital presses arrived in September along with new finishing kit in the guise of a fully automated saddle stitcher. Wide format printing is becoming ever more popular and again a big investment has just been made to upgrade our flatbed printer.
Ronset is looking forward to a new age of print.
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