3ManFactory secures Eureka!'s 25th birthday brief

3ManFactory has been picked for Eureka!’s 25th birthday celebrations PR brief following a competitive four-way pitch.

The Preston-based team, led by PRCA council member and chair for the north, Nathaniel Cassidy, will look to establish a strong position for Eureka! as the UK’s only dedicated interactive children’s museum through national and regional press pushes, both on and offline.

Alongside a strong portfolio of ambassadors, they will be working towards increasing new and return visits to the museum from key sector demographics, whilst also launching new attractions and celebrating the quarter of a century landmark birthday the Eureka! are celebrating in 2017. Nathaniel said: “We’re delighted to be working alongside Eureka!, especially in such a special year for them. Their offering is truly unique and makes a real difference to the lives of countless children across the UK, so it provides a fantastic opportunity to help them. We can’t wait to get on board and put our creative imaginations to work!”