Advantage: AI – A Workshop for Business Leaders – May 29

29 May 2025 - 29 May 2025

Door4 Office, Burnley Wharf, Manchester Road, Burnley, BB11 1JG

09:00 - 11:00

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This AI workshop for leaders demystifies AI for marketing, operations, and growth. Learn theory and practical applications at Door4.

Join us for an exclusive 90-minute informal workshop designed to demystify artificial intelligence (AI and GenAI) and empower business leaders to harness its transformative potential.

In this workshop, you’ll discover:

  • Core concepts of AI and its various types.
  • Practical applications of AI in marketing and business operations.
  • How to leverage AI tools such as ChatGPT, Gemini, and Midjourney.
  • Integrating your existing tools and CRM with AI
  • Prompt engineering techniques for effective AI interaction.
  • Ethical considerations surrounding AI development and deployment.
  • Future trends and advancements in AI.

Who should attend:
Business leaders
CEOs and Founders
Marketing professionals
Operations managers
Anyone interested in leveraging AI for business growth

Why attend:
Gain a competitive edge in today’s AI-driven market.
Learn how to leverage AI for increased efficiency and productivity.
Discover practical AI solutions for marketing and business operations.
Understand the ethical implications of AI and its responsible use.


No prior AI knowledge is required! This foundational session is designed to kickstart your understanding and spark your interest in this exciting field. We’ll break down complex concepts into easily digestible information and guide you through hands-on exercises. The workshop is informal and interactive – there is no such thing as a silly question.

Don’t miss this opportunity to unlock the power of AI for your business.

Breakfast pastries and refreshments will be provided.

Our speakers:

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Leon Calverley

Founder, Director

Door4

Do I need to understand technology or AI to attend?
No, this is a foundational session, designed to inform and educate business leaders, marketers and managers about the power and capabilities of AI.

How long does the session last?
We will run from 09:00 to 11:30. You’re very welcome to stick around at Door4 and chat with our team afterward.

Is it a sales pitch?
No, definitely not. There is nothing to ‘buy’ at the end of this.

Can I bring a guest?
We have limited space in our conference room, so we prefer to restrict tickets to one per organisation. Please email us if you wish to bring more than one person. Everybody attending must register on Eventbrite.

Is there car parking?
Yes, we have free car parking on-site for delegates.

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