Identify the who, what, when, where and why of social media and engage your ideal audience

The advent of social media has provided businesses with yet another set of marketing tools which can be used to build awareness and generate sales.

In order to use social media effectively it is important to understand which social media tools will support your marketing objectives, how to use them, when to use them and most importantly how to evaluate the success of them. This social media training course will focus on the following outcomes:
  • Integrate social media into the overall marketing activity
  • Select the appropriate social media tools to support objectives
  • Pro-actively and re-actively manage reputation
  • Apply best practice techniques to engage the various audiences
  • Introduce evaluation methods to measure effectiveness
  • Utilise online tools to manage multiple social media accounts
  • Identify potential legal and ethical issues
  • Create a one-page social media strategy
Dates: 11th November

Time: 9:30am-3:30pm

Our place: Preston's College, Preston

Price: £180 exc. VAT (lunch and refreshments provided)

Marketing Minds Academy Member: £99 + VAT

Delegates will need to bring a wi-fi enabled laptop or tablet to take part in the practical exercises.

Contact us:

Jean Atkinson 07875599963